Consumer Trends

Consumer alcohol beverage industry trends and reports for the hospitality and on-premise industry. Nightclub and Bar magazine covers the key issues and trends impacting alcohol sales, highlighting new/developing markets and products that drive growth.


Crowded Nightclub Article
Vodka’s VIP Treatment   April 28, 2011

Vodka always has been nightclubs' stock standard choice for bottle-service spirits. Although sales fell ever-so-slightly when the recession hit, the clear liquor is back with a vengeance, dominating club tabletops once again.More>>

Robert Plotkin
Bar Customers Speak, You Should Listen   April 13, 2011

Bar customers are starting to spend again and are looking for value, according to a study by Next-Level Marketing. More>>

News
MillerCoors and River Network Announce Grants to Watershed Conservation Organizations    March 30, 2011

MillerCoors and River Network, a national non-profit focused on water quality, announced the recipients of more than $50,000 in grants to be used toward watershed protection and quality.More>>

Champagne Article
Growth Projections for 2011 from NRA – Three Cheers!    February 7, 2011

Full-service restaurants are expected to grow 3.1% to reach sales of $194.6 billion in 2011, according to the National Restaurant Association’s 2011 Restaurant Industry Forecast released last week.More>>

blank Article
The Flavors of Tomorrow   January 25, 2011

Cherimoya, grains of paradise, pandan leaf and yacon are just a few of the international flavors that may soon be in your mixing glass.More>>

cocktails.jpg Article
What's in Your Drink in 2011?   January 5, 2011

Our first annual list of ins, outs and trends that matter to mixologists.More>>

Social Netoworking Icons Article
Trends 2011: Social Media   December 8, 2010

Here are the top social media trends, according to Dave Sribnik, manager of trends and technology for MarkeTeam Inc., a Mission Viejo, Calif., F&B sales promotion agency.More>>

record Article
Trends 2011   December 8, 2010

What's coming for nightclubs and bars in 2011? We're predicting high-tech tables, retro design, house music and much more. More>>

iphone4 Article
Developing A Mobile Marketing Strategy   November 15, 2010

The benefits of having a strong mobile marketing strategy are numerous for your concept, but most casual dining and chain restaurants aren’t taking full advantage of this new technology.More>>

News
Skyy Spirits Responds to Trend, Launches “Women & Whiskies” Community   November 10, 2010

Skyy Spirits is launching “Skyy Spirits Women & Whiskies,” an interactive community managed by women for women who love the alluring spirit. More>>



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