Consumer Trends

Consumer alcohol beverage industry trends and reports for the hospitality and on-premise industry. Nightclub and Bar magazine covers the key issues and trends impacting alcohol sales, highlighting new/developing markets and products that drive growth.


Duck Hunter Article
American Women, American Whiskey   September 8, 2011

The evolution of the typical bar menu is opening the minds of female consumers, encouraging them to be adventurous. It should be no surprise that women across the country are starting to reclaim their palates, eschewing sweet vodka-fueled drinks for the bold flavors of American whiskey. More>>

blank Article
Five Cocktail Trends to Watch   July 25, 2011

The cocktail elite were in New Orleans this past week for Tales of the Cocktail; here are five trends gaining traction in the bar industry.More>>

Blended Drinks Article
A Little Respect   June 6, 2011

Royal Caribbean, Mulberry Project and Adam Seger know that with the right equipment and ingredients, blended drinks are delicious and profitable concoctions. More>>

Donna Hood Crecca
NFL Lockout, Gas Prices & More: Trouble Brewing for Bar Sales   May 17, 2011

NFL Lockout, gas prices, consumer spending habits and the CARE Act are all poised to impact bar sales this summer. Are you prepared for the storm? More>>

Donna Hood Crecca Article
Four Developing Storms to Track: Protecting Your Drink Sales    May 16, 2011

Four issues – the NFL lockout, gasoline prices, consumer behavior changes and the CARE Act – may affect bar sales this summer. Get ahead of them now and protect your drink sales.More>>

Applebee's Article
Chain Beverage Buzz: May 16, 2011   May 16, 2011

T.G.I. Friday's beer-inspired menu, Applebee's Girls' Night Out promo, Shula's Bar & Grill opens at Miami International Airport, new hires and promotions at Rémy Cointreau, Purity Vodka, Republic National Distributing Company, Patrón Spirits International and more. More>>

Patron behavior Article
Fight Club   May 2, 2011

Violence in and around nightlife venues appears to be on the rise. No average clubgoer expects to be injured during his or her night on the town, and no venue owner expects it will happen on his or her property. Who is to blame for these reprehensible actions? More>>

Craft Beer Article
The Craft-Beer Renaissance   May 2, 2011

The craft-beer phenomenon is reaching new economic heights, while its popularity is expanding from the United States to international markets. More>>

Green drinks Article
Easy Being Green   May 2, 2011

Farm-to-glass quickly is becoming as ever-present in bars as farm-to-table is in restaurants. While natural and organic may sound complicated, some operators have detailed a few ways to make green drinks a routine.More>>

Crowded Nightclub Article
Vodka’s VIP Treatment   April 28, 2011

Vodka always has been nightclubs' stock standard choice for bottle-service spirits. Although sales fell ever-so-slightly when the recession hit, the clear liquor is back with a vengeance, dominating club tabletops once again.More>>



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