Industry Research

Research on the on-premise alcohol industry.


Reports Article
Nielsen Reports on Year End Beer and Wine Sales   January 6, 2014

Given the mixed economic data of the past few months, it’s still too early to know, but recent reports might help identify year-end beer and wine sales.More>>

Industry Report Article
Traffic Flat But Spending Is Up   December 20, 2013

You may have already noticed no growth in your customer counts, but according to an industry report, your guests are starting to loosen their purse strings.More>>

Bar Trends News
Restaurant And Bar Traffic Falls To Weakest Level Since February   December 10, 2013

After seeing an encouraging improvement in traffic to full service restaurants and bars during the four weeks ending 11/03, traffic has fallen back to its weakest level since February during the most recent four weeks.More>>

Kristin Muhlner, newBrand Analytics Article
Analyzing Beverage Trends Through Social Media    December 9, 2013

Guests are increasingly turning to social media to share their experiences and find the next great cocktails. Therefore, exploring social data to help analyze beverage trends and identify loyalty drivers can help to attract more guests to your establishment. More>>

Trends in 2014
4 Things To Look For In 2014   December 9, 2013

Making predictions is a game anyone can play, and this is the perfect time of the year to do so as the light of 2013 begins to fade. Here, then, are some trends that will emerge in 2014 in bars and restaurants.More>>

Cocktail Trends Article
Sales May Be Flat, But Adult Beverage Dollars Are Up   December 9, 2013

A major report on on-premise activity in alcohol reveals that 2013 when done will likely show fuller registers even though total volume is slow growing.More>>

Drink Trends for 2014 News
Ten 2014 Adult Beverage Trends In Focus From Technomic   December 3, 2013

Tracking the trends in adult beverage and really distilling them down to what will drive (or drag) the industry requires a unique blend of analytics, insights and instinct. More>>

VIBE Conference Article
2014 VIBE Conference Workshops Deliver   November 25, 2013

When it comes to the VIBE Conference, undeniably, each year food-and-beverage experts bring unique perspectives on growing trends in the industry, and this year is no different.More>>

Snifter Article
Nobody Asked Me But…    November 25, 2013

Some things are easy to predict, and it's fairly clear that beer quality is what consumers want, strong rye, too, but who will drink the new vodkas is anyone's guess.More>>

Industry Report Article
Recent Reports Depict On-Premise Trends    November 25, 2013

Three recently released reports are leading to optimism among restaurant execs, while beverage pros wonder which flavored vodkas to drop and how many more Pinot Noirs they can add.More>>



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