Spirits trends; articles and tips from industry experts covering the latest spirits used in leading bars, nightclubs and restaurants. See how new spirits can drive profitability to your bar or nightclub.
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Getting the Skinny July 2, 2010
Stephanie’s on Newbury is an upscale but comfortable Boston hangout, and this summer bartenders are looking to give their clientele less — as in fewer calories — thanks to a promotion with brand sponsorship from Svedka Vodka.More>>
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Going Green in the Nightclub World June 24, 2010
Noticing the need to promote green venues, Dave Blue, a DJ, entrepreneur and nightclub aficionado, started www.ecoDrinking.com, a directory of environmentally friendly establishments.More>>
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Winners of Second SIP Awards Named June 23, 2010
Following the success of its inaugural spirits competition in 2009, The 2010 Spirits International Prestige (SIP) Awards were named June 10. More than 160 spirits competed for the Platinum Prize.More>>
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Spirits Sales Add Special Touch June 15, 2010
One current trend popping up is hosting spirit showcases on slow nights. In New York City, there’s now Whisk(e)y Monday at Ward III, where on Mondays, several spirits are featured.More>>
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Re-creating Crème Yvette June 15, 2010
Rob Cooper of Cooper Spirits International has liqueur running through his veins. He's the man who launched St-Germain Elderflower liqueur. And he’s been responsible for the return of Crème Yvette.More>>
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News
Results of the St-Germain 3rd Annual Can-Can Classic Cocktail Competition June 9, 2010
The St-Germain 3rd Annual Can-Can Classic Cocktail Competition brought together 13 finalists from the monthly contests. The winner was Bobby McCoy of Boston’s Eastern Standard.More>>
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Comeback Spirits June 8, 2010
Increasingly, competing for patron attention means turning to liquors available at the creation of the American drink revolution, such as rye, gin, absinthe and Pisco. Here's a guide to comeback spirit success.More>>
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Clear Spirit Creations June 8, 2010
Vodka’s versatility can transform any beverage from a mundane mixed drink to a signature cocktail. Patrons like it for its simple, pure taste, and bartenders like it for it’s malleability.More>>
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In Vodka We Trust June 8, 2010
The key to making money on vodka has always been keeping up with what’s selling and what’s new; in 2010, it’s also a requirement to appreciate vodka’s diversity and educate about it.More>>
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Spirits: Vodka: Don’t Let The Transparency Fool You June 8, 2010
As is true with most high-ticket items, premium and super-premium spirits don’t sell themselves. Vodkas included. Here are a few vodka tidbits to pass on to your staff to get them selling effectively.More>>
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