Spirits trends; articles and tips from industry experts covering the latest spirits used in leading bars, nightclubs and restaurants. See how new spirits can drive profitability to your bar or nightclub.
 | Article
David Grapshi, Tequila’s Unofficial U.S. Ambassador April 24, 2012
Few Americans know more about the tequila industry than David Grapshi, who has helped spearhead the category’s phenomenal growth in the United States. Grapshi thinks the traditional tequila-making trend is here to stay — here's why:More>>
|
 | Article
Rum's New Directions April 20, 2012
The association of rum with relaxation and good times is rooted in two things: most rum is produced in warm climates and liquor companies often market their brands that way. But rum’s “vacation in a glass” reputation has evolved, with rum holding its place on menus year-round.More>>
|
News
Pernod Ricard USA Premium Brands Receive Most Double Gold and Gold Combined in San Francisco World Spirits Competition April 19, 2012
Pernod Ricard USA is proud to announce that its portfolio of premium spirits brands has claimed the most Double Gold and Gold Medals combined at the prestigious 2012 San Francisco World Spirits Competition. More>>
|
 | Article
The 12 Most Fascinating New Gins March 13, 2012
Americans are rediscovering the simple elegance and wonderful complexity of Britain’s most famous export. In the event you missed the fanfare of initial release, the following are our choice of the most fascinating new gins that you likely haven’t heard of… yet:More>>
|
 | Article
Mezcal Makes its Move March 7, 2012
Why the sudden interest in mezcal? Loving mezcal is nothing new — it’s just that those inspired by the rustic and smoky Mexican spirit have kept it mostly to themselves until now.More>>
|
 | Article
Shochu Deserves to be Recognized Worldwide February 21, 2012
Once wrong (or maybe just premature), a bar prognosticator again tries to prove that soju/shochu/sochu has a place in cocktails and behind American bars. More>>
|
 | Article
Gin & Tonic, Spanish Style February 21, 2012
In Santa Monica, Bar Pintxo melds the Spanish love affair with gin and the American default gin-based drink, Gin & Tonic, to come up with a drink menu that offers many tweaks of the classic. More>>
|
 | Article
Boutique Spirits Highlight Nightclub & Bar Convention and Trade Show February 10, 2012
The upcoming 2012 Nightclub & Bar Convention and Trade Show, to be held March 12-14 in Las Vegas, will feature a number of superior boutique spirit brands in the Emerging and Boutique Brands Pavilion on the show floor. Some of the entrants include:More>>
|
 | Article
Boutique Spirits: When Smaller is Better February 10, 2012
Offering your clientele a fresh array of spirits on your backbar is a proven tactic for bolstering beverage sales. There are more handmade, so-called boutique spirits from which to choose now on the market than ever before.More>>
|
 | Article
Whiskey and Mescal Top the Single-Spirit Trend February 7, 2012
In case you missed it, American whiskey is on a big, fat roll, but mescal isn't too far behind! Go beyond the simple pour and sip and mix up the single-spirit theme.More>>
|