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Drink Development

Drink development ideas; the latest in spirits and mixology trends.


New Menu Development for Chain Restaurants Article
Strategies for New Menu Rollouts   July 21, 2014

Rolling out a new menu can present many challenges that should be addressed early and consistently throughout the process. Implementation is relatively easy. Integration is not so easy.More>>

Hyatt Hotels Creates Customizable Beverage Menu Across the Chain's Multiple Brands Article
Hyatt Creates Customizable Beverage Menu   July 21, 2014

How do you keep beverage menus fresh and local in units located in many major and minor markets? Let them do it themselves, and that approach won Hyatt Hotels and Resorts the 2014 VIBE Vista Award for best menu program. More>>

Minus5  Frozen Cocktails Article
Frozen Fun For Summer    July 1, 2014

As the weather gets warmer all thoughts are turning more to frozen beverages for bar and nightclub operators. Rolling out frozen drinks, both classic and updated, using top of the line equipment and products is a must. More>>

Carolina Ale House Article
Carolina Ale House Makes Menus Work   June 9, 2014

Winner of the 2014 VIBE Vista award for best menu, the regional chain boosted sales through concise and savvy redesign.More>>

W Hotel Living Room Lounge Article
W Makes Cocktails Key   May 27, 2014

2014 VIBE Vista Award winner for best spirits program, the W Hotel chain created a set of recipes with the help of a top level mixologist that set the stage for growth.More>>

Bottled Cocktails Article
Bottling Your Own Cocktails   March 18, 2014

At the up-coming Nightclub & Bar Show, a star-studded panel of bartenders will share the whys and wherefores of bottling your own cocktails. Here's a preview.More>>

Beverage Menus Article
Creating Effective and Balanced Beverage Menus   February 25, 2014

Well developed beverage menus can be extremely effective. Let’s examine how beverage menus can impact your beverage sales, what works and what may not work so well. More>>

Coffee Article
Are Your Coffee Drinks Worth The Price?   February 4, 2014

The Irish Coffee may be the final classic to be routinely dissed by the contemporary cocktail craze. Want to get better? Start with your coffee program.More>>

Highball Glasses
The Time Is Right For Long Drinks   May 28, 2013

Summer means thirstier patrons, and while most bars and restaurants rely on beer to carry the weight, long drinks are where the creativity and money are!More>>

Healthy Beverage Article
The Future Of Healthy Beverages   April 16, 2013

What can operators expect their customers to want more of? Healthy beverages, for one, those that offer beneficial ingredients and limit those deemed or considered not so healthy. More>>



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