Skinnygirl Cocktails, one of the largest ready to serve cocktail brand, is introducing a whole new way to cocktail with its all-new advertising campaign, “Drink Like A Lady,”. The campaign along with its first-ever national television commercial at the same time that the brand’s new and...More>>

One of the mega-popular drinks of the 20th century is making a fast and furious comeback: the Long Island Iced Tea. Following are the best-kept secrets behind America’s greatest Long Islands:More>>

From the Los Angeles Times: Cranberry is not vodka's best friend. Real vodka drinkers know this, but for years their taste has been marginalized by a craft cocktail scene obsessed with whiskey.More>>

Is Big Soda slow? Or is the modern American cocktail movement simply too small for them to notice? Many bartenders have made it clear that the standard Big Soda offerings simply don’t cut it.More>>

Subtle or bold, ingredient tweaks, housemade infusions and a kitchen refrigerator's contents are all becoming the basic essentials of a stand-out beverage menu. More>>

When the mercury rises, bar guests crave refreshment — and wine-based drinks deftly fit the bill. Whether it’s used in an icy, fruit-filled pitcher of Sangria, a fun bubbly cocktail or a modern, well-crafted take on a cooler or spritzer, wine can be just divine in the summertime.More>>

As summer shifts into high gear, bar chefs and bartenders are faced with the seasonal challenge of slacking the nation’s thirst and doing so with flair, flavor and attendant profits. Selecting the right tools is crucial to the effort.More>>

The Mojito is a proven crowd pleaser and an absolute must for every mixologist to perfect. To that end, the following are the best-kept secrets behind America’s greatest Mojitos:More>>

What doesn’t inspire cocktail creativity these days? Any ingredient you find can be used — and likely will be used — to craft a cocktail in the modern madcap mixology scene.More>>

In addition to the category’s namesake and founder, there are other classic and absolutely essential Champagne cocktails that must be sipped and savored to be fully appreciated. Here are a few: More>>