Bourbon

A description and a collection of trends in Bourbons.


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The Shelf (October 2009)   October 13, 2009

Product information on: Kahlúa Coffee Cream Liqueur, Laphroaig 18 Year Old, Absolut Boston, Golden Anniversary Parker’s Heritage Collection, Hiram Walker Seasonal Liqueurs and Boca Loca Caipirinha Mix.More>>

News
Jim Beam Bourbon Takes Home SAMMY Award for Online Campaign   September 24, 2009

Jim Beam beat out the latest social media campaigns by McDonald’s and Bausch & Lomb during the SAMMY Awards Gala held on Thursday, Sept. 17 at the W Hotel in New York City.More>>

News
Jim Beam Bourbon Not Returning to NASCAR in 2010   September 22, 2009

Jim Beam to focus resources on other marketing platforms that directly impact the end consumer.More>>

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Woodford Reserve Searches for the Ultimate Manhattan   September 14, 2009

Woodford Reserve bourbon and Esquire magazine are teaming up for the Craft the Ultimate Manhattan Contest beginning this fall.More>>

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Jim Beam and the Terry Farrell Firefighters Fund Release New Cookbook   September 9, 2009

The cookbook features firehouse-favorite recipes to benefit Golden State firefighters and their families.More>>

bourbon Article
Homegrown & Hot: Bourbons are Back on the Charts   September 2, 2009

Bourbon is whiskey Americans can relate to. You don’t need a refined, well-educated palate to appreciate its assertive character.More>>

Whiskey Article
Celebrating Bourbon Heritage Month   September 2, 2009

Throughout September, Americans can officially celebrate National Bourbon Heritage Month, honoring the famed spirit from Kentucky.More>>

bourbon Article
On the Bourbon Trail   September 2, 2009

To honor America’s native spirit, we’ve compiled a quick list of bourbon-based cocktail recipes to put a spin on the legendary spirit.More>>

News
Buffalo Trace Distillery’s Master Distiller Emeritus Elmer T. Lee turns 90    August 27, 2009

Festivities started in the afternoon with distillery employees joining Elmer for cake and refreshments. Later that evening, Elmer was joined by friends, family and other industry legends.More>>

News
Beam Global Spirits & Wine Toasts Bourbon Heritage Month   August 26, 2009

According to a consumer survey released today from Beam Global Spirits & Wine, Inc., Americans believe “Bourbon on the Rocks” best captures the heritage of Bourbon, “America’s Native Spirit” as declared by the U.S. Congress in 1964.More>>



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