Memorial Day is the unofficial kick-off to summer. People are in the mood to go out and celebrate the long weekend, so as an owner or operator, how do you make the holiday weekend spectacular? Check out these promos we love for ideas: More>>

As the summer kicks off, so does the season of long holiday weekends. Use these to your advantage and capitalize on what this holiday can bring, including profits, by following these helpful hints:More>>

Long holiday weekends provide ample opportunity to create a one-stop weekend party. Stingaree in San Diego hopes to capitalize on this trend by extending the hours of its raucous Revive party during Memorial Day weekend. More>>

The Roosevelt Hotel and the seasonal mad46, which re-opened April 11, bring Churchill Downs to New York City with an official Kentucky Derby party on May 5 from 4-10 p.m. More>>

One thing people like to do as much as update their social media account is sip on cocktails. But what if these two worlds melded together? That’s what The Mandarin Hotel in New York decided to figure out with its “The Like Page” cocktail menu.More>>

Mother's Day is an integral holiday, which is why the team at Rio’s D’Sudamerica in Chicago pulls out all of the stops with its annual Mother's Day buffet. More>>

Creating a cocktail is the work of drink-making magicians, but that doesn't mean novices shouldn't give it a try. Marshall Carter knows this, which is why he hosts monthly mixology classes at Cityscape Bar in Chicago.More>>

Industry night at San Diego's Side Bar is always busy, but as the club embarks on its second annual Clash of the Nightlife Titans 2 competition, which pits local bartenders against each other, General Manager Ali Pouladin foresees an exponential increase in business. More>>

Cinco de Mayo is about six weeks away, so there’s still enough time to plan and execute a promotion that will be remembered for years to come. Here are some of our favorite promos from past and present.More>>

When two major drinking events occur on the same day, there is the chance of chaos. But for PorkChop in Chicago having the Kentucky Derby and Cinco de Mayo on the same day creates one incredible promotion. More>>