Event Promos

Articles and columns on Special Event promotions and ideas for the bar management industry.


Drago Centro Article
Profitable Promotion: Power of the People   July 2, 2010

Drago Centro in downtown Los Angeles put the summer menu into the hands of its patrons with a “People’s Cocktail Contest,” held on Twitter.More>>

calendar Article
Profitable Promotions: August/September Promotions Planner   June 30, 2010

We’ve got an August calendar chock-full of special days around which you can build promotions and events. From the typical (National Rum Day, Aug. 16) to the quirky (National One-Hit Wonder Day, Sept. 25), we’ve got them all. Need a last-minute promo for August? We’ve got that too.More>>

News
TY KU Invites Consumers to Show Their “Skin” for Summer 2010   June 23, 2010

TY KU is bringing back its tattoo model search, “Show Us Your Skin," for summer 2010. Anyone over 21 with a tattoo can submit images of their body artwork and compete to become the new “Skin” of the brand in a national advertising campaign.More>>

Article
Inspired Promotion Planner   June 9, 2010

The promotions planning calendar is back, both here in the magazine and at nightclub.com. Here’s a quick look at some upcoming events and celebrations to build drink promotions at your bar, nightclub or restaurant.More>>

Faith & Whiskey Chicago Article
Profitable Promotion: Country Time In Chicago   June 8, 2010

Faith & Whiskey capitalizes on that fact every Sunday with live country cover bands and drink specials geared toward country-music-loving clients.More>>

calendar Article
Profitable Promotions: Promo Calendar for June/July 2010   June 2, 2010

Looking for special days to build promotions around? We've got them here — from quirky to traditional holidays, anniversaries of events and even celebrity birthdays and TV show releases. Here is the calendar for June/July 2010.More>>

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Profitable Promotions: Promo Calendar for June and July 2010   May 26, 2010

Looking for special days to build promotions around? We've got them here — from quirky to traditional holidays, anniversaries of events and even celebrity birthdays and TV show releases. Click here for the June/July 2010 calendar.More>>

Article
Derby Day Drinks   April 28, 2010

The Kentucky Derby is this weekend — Saturday, May 1 — and though the Mint Julep is the traditional drink for the seersucker and oversized hat crowd, other cocktails are perfect for the day.More>>

Cinco De Mayo Promotions Article
In Season: Cinco de Mayo Promotions and Drink Recipes   April 28, 2010

Cinco de Mayo is almost here — known as the day U.S. residents celebrate Mexican culture with dancing, eating and especially drinking. Read on for promotions and recipes to try out at your venue.More>>

News
Heineken Summer Program Invites Consumers to 'Plug Into Summer' For Amazing On-Premise Experiences   April 27, 2010

Heineken invites consumers to enjoy Heineken and Heineken Light through interactive music experiences for its 'Plug into Summer' on-premise initiative.More>>



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