Drink Promos

News and articles for bar and nightclub drink programs.


Article
Upscaling Drink Sales   February 1, 2009

In upscale establishments, food and beverage programs must mesh seamlessly and provide customers creative as well as traditional options.More>>

Article
Tailor Sets the Stage for Sagatiba   February 1, 2009

Cocktail culture flashpoint Tailor in New York City celebrated fellow operators and bartenders in the Big Apple mixology scene with help from Sagatiba Cachaça recently.More>>

Article
Sinatra Going Strong   February 1, 2009

The lounge kitsch trend that boomed in the '90s is still swinging at Boston's Red Sky Restaurant & Lounge, thanks to Frank Sinatra Night and the lounge vibe and cocktail culture.More>>

Article
Buddies Behind the Bar   February 1, 2009

The Recovery Room's Chris Dimattia hatched one promotion in particular to attract locals normally put off by the high tourist head count downtown.More>>

Article
Work the Plan   February 1, 2009

In a slumping economy there will be fewer people on the street with less money in their pockets. When the markets stumble and crash is when it's no longer business as usual.More>>

Article
Trudy’s Spa Cocktails   January 1, 2009

For Sprouts, Trudy introduced a line of “spa” cocktails featuring organic spirits such as 4 Copas Tequila, Square One Vodka and Juniper Green Gin.More>>

Article
Heart's Desires   January 1, 2009

For winning Valentine's Day promotions, take a cue from two operators who think outside the heart-shaped box.More>>



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