Drink Promos

News and articles for bar and nightclub drink programs.


On The Border Article
On the Border and Hotel California Tequila Partnership Yields Results   December 13, 2010

Enlisting a new brand for a promotional campaign is risky, but that didn't deter On The Border from engaging Hotel California Tequila for its successful Baja Margarita program. More>>

News
"Flip Winter to the Corona Side" With On-Premise Winter Promotion   December 8, 2010

The Corona brand family will offer a unique stand-alone promotion that encourages consumers to “Flip Winter to the Corona Side.” More>>

Article
Is It Snowing in Here?   December 8, 2010

Uncle Fatty’s Rum Resort, located in Chicago, has a tropical theme that spreads to the menu. But this winter, things are about to get cold inside the bar. More>>

Rhumbar Article
Think Pink   December 8, 2010

Rhumbar seems to have Monday nights cornered, becoming a haven for locals and tiki-loving tourists who appreciate a great promotion and a well-crafted cocktail. More>>

Corkbar Article
Testing the Market   December 8, 2010

Management at Corkbar in Los Angeles is enticing customers’ palates with a savvy food promotion that also makes their California wines more affordable. More>>

News
Hendrick’s Gin Casts a Spell on New York with the Enchanted Forest of Curiosities   December 3, 2010

From November 29 to December 18, Hendrick’s Gin will be taking over New York’s famed Gallery 151 art space and completely transforming it into an indoor enchanted forest.More>>

News
Hotel California with On-Premise Promotion with On the Border   November 24, 2010

Ultra-premium and award-winning Hotel California Tequila is partnering with Brinker’s On the Border Mexican Restaurant with a multi-unit promotion that will run in November through January in the San Diego area.More>>

Crowded bar Article
Successful Tastings Take Planning   November 17, 2010

Hand-selling is one of the most effective ways to get a product off the backbar and over to your guests — that’s where well-planned, marketing promotions come into play.More>>

News
Women Winemakers Host Complimentary Tasting, Women in Wine Dinner at Café Atlántico   October 27, 2010

On Wednesday, November 10th at 7 PM, Café Atlántico will host “Women in Wine”, a dinner featuring wines from leading female winemakers.More>>

News
Bols Genever Offers Daylight Savings Time Promotion   October 20, 2010

Lucas Bols USA offers New York and Portland bargoers an opportunity to sample Bols Genever during Toast Back the Clocks, a Daylight Savings Time promotion.More>>



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