Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


Article
Sinatra Going Strong   February 1, 2009

The lounge kitsch trend that boomed in the '90s is still swinging at Boston's Red Sky Restaurant & Lounge, thanks to Frank Sinatra Night and the lounge vibe and cocktail culture.More>>

Article
Buddies Behind the Bar   February 1, 2009

The Recovery Room's Chris Dimattia hatched one promotion in particular to attract locals normally put off by the high tourist head count downtown.More>>

Article
Work the Plan   February 1, 2009

In a slumping economy there will be fewer people on the street with less money in their pockets. When the markets stumble and crash is when it's no longer business as usual.More>>

Article
Re-defining Delicious   February 1, 2009

Today's bar food is on par with the best that restaurant kitchens have to offer the diner seeking a full meal.More>>

Article
Tropical Service   January 1, 2009

Hawaiian Tropic Zone, located inside Planet Hollywood Resort & Casino, was recently named one of Citysearch.com’s “top 10 new restaurants.”More>>

Article
Crimson’s New Glow   January 1, 2009

Three pieces of furniture at Crimson Lounge in Chicago were based on the packaging — and symbolically on the taste — of Basil Hayden Bourbon.More>>

Article
Trudy’s Spa Cocktails   January 1, 2009

For Sprouts, Trudy introduced a line of “spa” cocktails featuring organic spirits such as 4 Copas Tequila, Square One Vodka and Juniper Green Gin.More>>

Article
Constellations and Cocktails   January 1, 2009

The management at the InterContinental Hotels and Crowne Plaza Hotels & Resorts in North America has launched a new drink list and promotion with astrology in mind.More>>

Article
Adult Cotton Candy    January 1, 2009

Cotton candy is certainly one of things we associate with being a kid, and the O’Charley’s chain of family restaurants is bringing a little bit of childhood back to adult patrons.More>>

Article
No Cutbacks in Quality   January 1, 2009

When the economy is uncertain, as it is now, operators should focus on how to increase food and beverage sales through creative marketing programs.More>>



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