Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


Crowded bar Article
Promo Playbook: Your Guide to Creating Eye-popping, Money-making Promotions   August 6, 2010

Great promotions take careful planning, so we tapped various experts for their two cents on what it takes to pull off events, contests and more. Read on for important dos and don’ts, as well as some inspiration to spark your next great promotion.More>>

NCB Promo Power Article
Don’t Miss NCB Promo Power’s Launch   August 4, 2010

Nightclub & Bar is launching a new weekly e-newsletter this September: NCB Promo Power. We’ll showcase real promotions that work and offer expert advice and tools for planning promotions that will grow traffic and sales.More>>

Tenjune Article
EMM Group: Raising the Bar (Sales)   July 8, 2010

Table service is the reigning revenue stream champion for nightclubs in NYC, but the bar crowd is gaining importance as a submarket for owners to pay attention to, as well.More>>

August Calendar Article
Inspired Promotion Planner   July 6, 2010

Summer’s heating up, and your profits should be too. Here’s a list of well-known and obscure “holidays” in August for you to build a successful promotion around.More>>

Todd English P.U.B. Article
Profitable Promotions: Nickel Beers in Vegas   July 6, 2010

When Kelley Jones joined the team at the new Todd English P.U.B. in CityCenter in Las Vegas as managing partner, he brought a blast from his past to celebrity chef English’s latest venture: five-cent beers.More>>

Bacon Popcorn Article
Fast and Fabulous Food   July 2, 2010

Bar snacks don’t need to be difficult — quick ‘n’ easy treats with signature flair are low-cost, high-profit winners.More>>

calendar Article
July Bar Promotion Calendar   July 2, 2010

Here's a list of creative days in July to build a promotion around for your bar or nightclub.More>>

Drago Centro Article
Profitable Promotion: Power of the People   July 2, 2010

Drago Centro in downtown Los Angeles put the summer menu into the hands of its patrons with a “People’s Cocktail Contest,” held on Twitter.More>>

Stephanie's on Newbury Article
Getting the Skinny   July 2, 2010

Stephanie’s on Newbury is an upscale but comfortable Boston hangout, and this summer bartenders are looking to give their clientele less — as in fewer calories — thanks to a promotion with brand sponsorship from Svedka Vodka.More>>

Tulio Ristorante Article
Profitable Promotions: Hot Day, Cool Promotion   July 2, 2010

Located in Seattle, Tulio Ristorante is an upscale Italian restaurant, and Chef Walter Pisano wanted to blend a level of culinary elevation with a sense of whimsy in his drinks. Enter: Adult Sundaes, built tableside, which started in June.More>>



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