B-native.com set up booths inside of Bar UnCommon every Tuesday from 5 p.m. to 7 p.m. in March to advertise the live gatherings on the site and through customer e-mail blasts.More>>

At Benny the Bum in Philadelphia, Pa., carafes aren’t just for wine service. Owner Bret Levy offers a set series of Martinis in both full and half carafe options.More>>

How to ensure celebrity appearances drive business into your club without driving you crazy.More>>

Shaw’s Crab House in Schaumburg, Ill., began enticing cash-strapped locals to visit between 3 and 6 p.m. daily to enjoy its Bar Bites Mermaid menu.More>>

At the Base Bar, the staff watches the close of the stock market each day and changes prices for three specialty items based on how many points the market rose or fell that day.More>>

Salud in Tucson, Ariz., stocks 115 types of tequila, and each day at 5:30 p.m., rain or shine, people gather to end the workday and propose a free, traditional tequila toast.More>>

Tough times call for tough chefs, so Tabasco is offering a $10,000 reward for the best recipe that won't break the budget.More>>

Staff at the Base Bar watch the close of the stock market each day and sets the new price for three specialty items based on how many points the market rose or fell that day.More>>

Expanded food menu and first corporate-wide beverage menu are a home run among guests.More>>

This season’s “American Idol” season inspired Hula Hula manager Jim Cummings to take karaoke contests to a higher level.More>>