Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


Newsletter
Promo Power Oct 13, 2010 -- New Halloween Cocktails and Making the Most of Sponsors   October 13, 2010

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Suitcase Article
Bring Them In, Send Them Off: Suitcase Party Promotion   October 13, 2010

Want to draw in guests on a Friday night, and build loyalty within your bar or nightclub? Then why not host a Suitcase Party? More>>

Steve Ray Article
Maximizing the Value of Event Sponsorships   October 13, 2010

From the corner tap to independent restaurants to national chain locations, anyone with a bar tends to be inundated with event or promotion sponsorship requests from spirits, beer and wine brands. More>>

blank Article
Make Sampling Sell   October 11, 2010

Brand promotions in bars and nightclubs are nothing new. For the brand, promotions are important to reach a specific audience as well as expose consumers to the product. More>>

calendar Article
Inspired Promotion Planner — October and November   October 11, 2010

From National Liqueur Day to Celebrate Your Unique Talent Day, there are plenty of creative ways to draw in crowds in October and November.More>>

Lillie Q Bloody Mary Article
Moonshine on the Menu   October 11, 2010

To connect the Lillie’s Q menu with an emerging trend, guests can have a bit of moonshine to accompany the down-home, piled-high BBQ.More>>

Oyster promotion shaw's crab house Article
Oysters for Everyone   October 11, 2010

The promotion at Shaw's Crab House offers fresh 25-cent oysters from 3 to 6 p.m. and servers suggest pairing the oysters with wine flights or Goose Island Brewery’s Sofie Ale.More>>

Union Hall Brooklyn Article
A Taste of Home   October 11, 2010

Union Hall, located in the Park Slope neighborhood of Brooklyn, N.Y., hosts a constant stream of promotions, but its latest one is tapping into a very hot trend: home brewing.More>>

Donna Hood Crecca
Breast Cancer Awareness Alcohol Promos: A Faux Pas or Not?   October 8, 2010

Research shows alcohol consumption can increase a woman's risk of breast cancer — so is it wrong for our industry to run breast cancer awareness promos?More>>

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Holiday and Seasonal Drinkware from Unique Plastic Designs   October 7, 2010

Unique Plastic Designs presents the largest collection of uniquely shaped drinkware, including holiday and seasonal shapes.More>>



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