Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.
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Taste of Tuesday in 2009 August 5, 2009
Starting at 6 p.m. every Tuesday, tasting-sized appetizers range from $5 to $10 to a $20 platter, and a cocktail of the evening is available.More>>
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Free Rounds for Caps Fans August 5, 2009
Beginning with the Capitals’ final game against the New York Rangers in the NHL Eastern Conference Quarterfinals, for every Capitals’ goal, each person at Darlington House got a free beer.More>>
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Pants-less Profits August 5, 2009
Guests had two options for the pants-less soiree: They could either pay $30 to come in fully clothed, or they could check their pants at the door and the night was free.More>>
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News
Borgata Hotel Casino & Spa Launches Nightlife Loyalty Program July 30, 2009
Borgata Nightlife Rewards can be used at mur.mur, MIXX, Gypsy Bar and B Bar.More>>
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Information is Power: Part 2 July 23, 2009
Patrons are influenced by the nightclub operator through product promotions, house specialties, staff recommendations, table tents and other promotional point-of-sale.More>>
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Breaking Records … and a Few Bottles July 22, 2009
Raph set out to break the record for “most cocktails prepared in 60 minutes” for Guinness World Records on April 16.More>>
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Amstel Light Unveils Summer On-premise Program July 21, 2009
Amstel Light's summer “Unlock the Taste of Amstel’s Amsterdam” program will run in targeted on-premise accounts throughout the country beginning in June.More>>
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Country Meets Urban July 15, 2009
Collaborating with a DJ in Houston, David Taylor creates an urban/country hybrid of music, mixing the words from country songwriter legends with hip-hop and rap instrumentals.More>>
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Toasting Taco Mac July 8, 2009
Everyone loves a funny guy, and Will Ferrell’s character from the movie “Anchorman” certainly got some love and discussion at Taco Mac locations across Tennessee and Georgia this spring.More>>
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Country Meets Urban July 6, 2009
Collaborating with a DJ in Houston, David Taylor creates an urban/country hybrid of music, mixing the words from country songwriter legends with hip-hop and rap instrumentals.More>>
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