Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


NCB Show Article
Seen and Heard on the NCB Show Floor   March 21, 2011

From March 7-9, the Nightclub & Bar Show took over the Las Vegas Convention Center with a series of educational seminars and workshops (not to mention an energetic exhibit floor). Here are some worthwhile nuggets and notable events from the conference program!More>>

National Restaurant Association Article
March Madness Proves Profitable for Restaurants, Bars   March 16, 2011

March Madness is a lucrative event for restaurants and bars, according to the National Restaurant Association survey. Are you ready to tap into the insanity and ramp up business at your bar? More>>

News
First Official Guinness Store in the U.S. Opens in Las Vegas at The Shoppes at Mandalay Place   March 14, 2011

The first official Guinness Store in the U.S. will have its grand opening inside the Shoppes at Mandalay Place in Las Vegas Strip on St. Patrick’s Day.More>>

News
Dos Equis Reveals "The Lost Art of Celebrating Cinco" Spring Retail Program   March 14, 2011

Dos Equis Lager is revealing details of the brands’ Lost Art of Celebrating Cinco spring retail and on-premise program.More>>

News
Hiram Walker Cordial Named Exclusive Cordial of National Broadcast TV Show, HotMixology   March 14, 2011

Starting on January 24 and continuing through the rest of the season, Hiram Walker products are the exclusive cordial mixed in cocktails that will be featured in each episode. More>>

Alissa Ponchione
Patrick Henry's Successful Promotion Ideas    March 9, 2011

At the 2011 Nightclub & Bar Convention and Trade Show, Patrick Henry discussed the evolution of promotions over the past 20 years. More>>

balloons Article
Promotions that Float   March 9, 2011

Balloon drops aren’t just for New Year’s Eve; they are also a great way to enhance an existing promotion.More>>

AGAINN Article
St. Patrick's Day Promos We Love   March 9, 2011

St. Patrick’s Day is often the rowdiest day of the year, as many lovers of Irish culture want to pay homage to all things Irish. If you haven’t already planned an event, check out some of these great St. Patrick’s Day promos and get started today! More>>

Dusk Article
Promos with Pay-off   March 7, 2011

Putting together a promotion that involves a sweepstakes, contest, raffle or other type of enter-to-win component takes serious forethought and homework.More>>

Article
Flashback   March 7, 2011

Bringing back a decade everyone loved has proven profitable for Lola’s in West Hollywood when Owner Loren Dunsworth implemented a vintage cocktail night dedicated to the 1970s.More>>



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