Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


News
Ruth’s Chris Partners with Penfolds Grange Across the United States   March 31, 2011

Ruth’s Chris is proud to be the exclusive partner to celebrate the U.S. release of the 2006 Penfolds Grange.More>>

Rob Casillas Article
Top 10 Ideas: Promotions Made Simple   March 31, 2011

There's no need to overcomplicate your promotional strategy. Rob Casillas, of Monsoon Group Las Vegas, gives his top tricks and tips to maximizing your promo efforts simply and easily. More>>

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Twitter Giveaway   March 30, 2011

Twitter Giveaway. The 2011 Nightclub & Bar Convention and Trade Show was a smashing success! NCB treated attendees to the high-energy show floor, rock solid education and legendary parties! The biggest and most important bar, nightclub and beverage event in the country brought more than 30,000...More>>

News
Glenfiddich Rolls Out the "Cask of Dreams"   March 30, 2011

Glenfiddich announced the launch of Glenfiddich Cask of Dreams – a campaign designed to inspire people across the nation to pursue and achieve their dreams. More>>

Reserve 101 Article
Making the Most of March Madness at Reserve 101   March 30, 2011

Reserve 101 is tapping into March Madness with its "Game Winning Shots" brackets to attract basketball fans coming to Houston for the Final Four. More>>

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Making Point-of-Sale Materials Actually SELL!   March 30, 2011

They’re called point-of-sale (POS) materials for a reason: They play a key role in selling the products or programs your bar or club is showcasing. Here are seven ways to make your bar or club POS materials do their jobs correctly. More>>

Robert Casillas Article
Keeping Nightlife Vibrant With Successful Promotions   March 23, 2011

At the 2011 NCB Show, Monsoon Group's Robert Casillas and Light Group's Kalika Moquin led a discussion on profitable nightclub promotions during their conference session. Here are some promo ideas that will work for your club.More>>

News
Chauvet Sponsors IDMA, Winter Music Conference   March 22, 2011

CHAUVET announced today 15 CHAUVET fixtures proudly took the stage during the 26th annual International Dance Music Awards, held Thursday, March 10, 2011 at Dolce in Miami Beach, Fla. More>>

News
Jim Beam Partners With 10 Esteemed Artists to Offer Exclusive Downloads Recorded at Live Concerts   March 22, 2011

Jim Beam announced "Live Music Series" – a string of 10 concerts each featuring a different headline artist that has forged a unique and bold path to success. More>>

NCB Show Article
Seen and Heard on the NCB Show Floor   March 21, 2011

From March 7-9, the Nightclub & Bar Show took over the Las Vegas Convention Center with a series of educational seminars and workshops (not to mention an energetic exhibit floor). Here are some worthwhile nuggets and notable events from the conference program!More>>



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