Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


Alissa Ponchione
Patrick Henry's Successful Promotion Ideas    March 9, 2011

At the 2011 Nightclub & Bar Convention and Trade Show, Patrick Henry discussed the evolution of promotions over the past 20 years. More>>

balloons Article
Promotions that Float   March 9, 2011

Balloon drops aren’t just for New Year’s Eve; they are also a great way to enhance an existing promotion.More>>

AGAINN Article
St. Patrick's Day Promos We Love   March 9, 2011

St. Patrick’s Day is often the rowdiest day of the year, as many lovers of Irish culture want to pay homage to all things Irish. If you haven’t already planned an event, check out some of these great St. Patrick’s Day promos and get started today! More>>

Dusk Article
Promos with Pay-off   March 7, 2011

Putting together a promotion that involves a sweepstakes, contest, raffle or other type of enter-to-win component takes serious forethought and homework.More>>

Article
Flashback   March 7, 2011

Bringing back a decade everyone loved has proven profitable for Lola’s in West Hollywood when Owner Loren Dunsworth implemented a vintage cocktail night dedicated to the 1970s.More>>

Cucumber Martini Article
A Body-Conscious Koi   March 7, 2011

Koi launched a food and cocktail menu this March in the Los Angeles location with a focus on lowering the calorie count for guests.More>>

Brides Article
Wearing White & Sky Blue   March 7, 2011

Sky Blue in Park City, Utah, came up with the Bridal Party promotion. On opening night, they invited female guests to wear their old wedding gowns and/or bridesmaids’ dresses. More>>

Spin Article
Paddling It Out   March 7, 2011

Susan Sarandon, co-owners Franck Raharinosy, Andrew Gordon and Jonathan Bricklin opened SPiN in Manhattan two years ago. More>>

Static
Vacation Adventures International   March 3, 2011

Vacation Adventures International is a 25-year-old incentive travel company offering luxury vacations including a Bahamas Cruise Excursion (cruise & land package) and Air/Resort packages to the nation’s top destinations.More>>

Stephanie Jerzy Article
Brand Sponsorships – Leveraging YOUR Negotiating Power    March 2, 2011

When sponsoring an event, negotiate to get the most value for your bar or club out of the arrangement. Here's how. More>>



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