Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


News
Heineken Invites the World to a Legendary "Date"   May 31, 2011

Heineken announced the launch of the eagerly-awaited second film from its global Open Your World campaign called “The Date”.More>>

News
Stoli Says Go F(an) Yourself   May 31, 2011

Stolichnaya vodka launches Go Fan Yourself (GFY), an all-new, groundbreaking Facebook application that allows consumers to create Facebook fan pages for their alter egos. More>>

News
Infuse Asian Flavor for Free With Frank's Redhot Sweet Chili Sauce   May 27, 2011

Through July 31, 2011, operators who purchase Frank's Redhot Sweet Chili Sauce can receive a free case, up to a $40 value. More>>

Raven Lounge Article
The Paper Trail   May 25, 2011

To most people, Rock, Paper, Scissors is a game of chance rather than one of skill, yet at Raven Lounge in Philadelphia, patrons forgo mathematical probability to participate in the bar’s weekly Rock, Paper, Scissors tournament.More>>

Microphone Article
The Sing Off   May 25, 2011

Karaoke nights still are a popular money-making promotion. They also are easy to put together. Bars and clubs throughout the country hold these events regularly, drawing in crowds of loyal participants. More>>

News
Bacardi Announces Launch of New "Together" Campaign   May 24, 2011

Bacardi announces the official launch of the "Bacardi Together" campaign. More>>

News
Diageo "Celebrate the Future" Hispanic Scholarship Program Now Accepting Applications   May 24, 2011

Diageo announced the launch of its 2011 “Celebrate the Future” (CTF) Hispanic Scholarship Program, now in its third year. More>>

News
Chivas Regal and UrbanDaddy Kick Off 'Tales of the Brotherhood' Contest   May 17, 2011

Chivas Regal and UrbanDaddy have partnered for "Tales of the Brotherhood." The contest offers Chivas Brotherhood members the chance to win a trip for four to Scotland, a trip for four to Miami or a grand dinner for six in the winner’s hometown. More>>

Applebee's Article
Chain Beverage Buzz: May 16, 2011   May 16, 2011

T.G.I. Friday's beer-inspired menu, Applebee's Girls' Night Out promo, Shula's Bar & Grill opens at Miami International Airport, new hires and promotions at Rémy Cointreau, Purity Vodka, Republic National Distributing Company, Patrón Spirits International and more. More>>

Alissa Ponchione
Tom Leykis’ Top 10 Tips to Being the Best Bar or Club   May 11, 2011

At the 2011 Nightclub & Bar Convention and Trade Show, Tom Leykis, host of "The Tasting Room" offered 10 helpful hints for running a successful bar or nightclub.More>>



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