Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


Creating Demand for Your Grand Opening Article
Creating Demand for Your Grand Opening   September 30, 2014

You can't wait to fling open the doors and share your vision with – well, with whom? Don’t sharpen those oversized ribbon-cutting shears just yet…More>>

Cocktails for National Coffee Day
Brew Up Some Cocktails on National Coffee Day   September 29, 2014

Multiple establishments are offering free coffee in celebration of National Coffee Day. Try out some coffee cocktails in honor of this most important beverage! More>>

Adult Beverage Promotions in Chain Restaurants Article
Promotions Up, Profits Down?    September 29, 2014

Competition for on-premise occasions is heating up and operators are touting drink specials to drive traffic and sales.More>>

PR Strategies to Get Noticed and Enhance Customer Satisfaction Article
PR Strategies to Get Noticed   September 23, 2014

Small business bar owners are all looking for strategies that build their brands without taking a huge bite out of the bottom line and public relations efforts are an effective and cost-efficient element to any company’s marketing plan. More>>

Tommy Bahama Restaurant Talks Rum Bowls on National Rum Punch Day
Tommy Bahama Restaurant Talks Rum Bowls on National Rum Punch Day   September 20, 2014

Lifestyle Expert at Tommy Bahama Restaurant & Bar on 5th Avenue in New York, Gretchen Connelie, talks rum on National Rum Punch Day.More>>

Giveaways a Vehicle to Drive Traffic? Article
Giveaways a Vehicle to Drive Traffic?    September 16, 2014

The only consistent reason for utilizing giveaways in a promotion is quite simple - to obtaining information, an opportunity to regain investment at a later time through future visits, or simply by converting a onetime visit into a regular customer. More>>

Oktoberfest Promotion Article
Oktoberfest Promos: As Important in the States as Abroad   September 9, 2014

Although Oktoberfest is a German tradition, the U.S., and specifically the northeast, is such a melting pot that it's important to promote and celebrate such international customs.More>>

Promotional Planning Guide - October 2014 Article
Promotional Planning Guide – October 2014   September 9, 2014

October is here and your guests are excited about football season, pumpkin flavors and sweater weather! Preheat the oven all month long with promotions leading up to one of the biggest party nights of the year, Halloween!More>>

Newcastle Drink The Beer, Get The Gear Fall Program Targets Sports Viewing Enthusiasts News
Newcastle Drink The Beer, Get The Gear Fall Program Targets Sports Viewing Enthusiasts   September 8, 2014

Newcastle Brown Ale announced the details of Drink the Beer. Get the Gear, on-premise program that engages sports enthusiasts during the height of the viewing season. More>>

Creative Ways to Promote Food and Beverage Online Article
7 Creative Ways to Promote F&B Online   September 2, 2014

Marketers that are even remotely related to the food industry have been a bit gun-shy when it comes to promoting food and beverages. Here are seven ways to do it right.More>>



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