Profitable Promotions

Articles, columns, quick profiles and case studies of bar and nightclub profitable promotions.


International Beer Day
For the Love of Beer! It's International Beer Day   August 1, 2014

Today is International Beer Day so encourage your customers to experiment with different types of brews from around the world to broaden their pallet and your wallet.More>>

TouchTunes' Tom Petty 'Hypnotic Eye' Sweepstakes News
TouchTunes’ Tom Petty ‘Hypnotic Eye’ Sweepstakes    July 30, 2014

TouchTunes has officially kicked off their national three-week promotion in support of Tom Petty & The Heartbreakers’ new studio album, Hypnotic Eye. More>>

Successful Beer Promotions Article
Beer-related Promotions a Necessary Evil   July 29, 2014

Depending on the type of bar you run, beer promotions can be a necessary evil. Here we tackle the good, the bad and the ugly of beer-related promotions.More>>

Heineken Unveils “Savor Your Summer”, Phase II of the Summer Promotion News
Heineken Unveils “Savor Your Summer”, Phase II of the Brand’s Robust Summer Promotion    July 24, 2014

Following the brand’s successful Phase I Open Your Summer promotion, Heineken is unveiling the details of its Phase II Savor Your Summer program.More>>

Dos and Don'ts of Contests and Giveaways Article
5 Dos and Don’ts of Running Contests and Giveaways   July 22, 2014

Well-planned and executed contest and giveaway promo programs draws in customers and gets them spending.More>>

@wherenext social media platform Heineken News
Heineken Offers Location-Based Nightlife Tips on Twitter   July 16, 2014

The @wherenext tool uses an algorithm to analyse social activity such as posts, check-ins and photos, from social media platforms, including Twitter, Instagram and Foursquare.More>>

Revenue Generating Promotions - Ora Nightclub Article
7 Revenue Generating Promotion Enhancements   July 15, 2014

Remember a drink special isn’t a promotion on its own. You need additional elements that attract new customers and keep existing customers to drive revenue. More>>

Celebrate National Pina Colada Day with a recipe from Malibu Rum
National Piña Colada Day   July 10, 2014

Today is National Piña Colada Day so break out the rum and the mini umbrellas and give your guests the sweet, refreshing taste of summer!More>>

Cardinal International News
Cardinal International Announces the Addition of Michele Brooks to the Sales Group    July 10, 2014

Cardinal International, North America’s leading tabletop marketer to the hospitality industry, is announcing the appointment of Michele Brooks to the sales team reporting directly to Bryan O’Rourke, President & CEO.More>>

August Promotional Calendar 2014 Article
Promotional Planning Guide – August 2014   July 8, 2014

Don’t rely on August's good weather to get people through the doors, be proactive and give them no choice but to stop in for a drink by way of creative promotions!More>>



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