Hopheads rejoice! Beachwood Brewing, known for creating masterfully hop centric beers, is debuting their first bottled IPA -- THRILLSEEKER West Coast IPA on April 9. More>>

Expanding its innovative line of infused vodkas, made with natural ingredients, SKYY Vodka introduces new SKYY Infusions Moscato Grape, the first-ever Moscato grape infused vodka on the market.More>>

Vermont Hard Cider Company, LLC, maker of the growing Woodchuck Hard Cider brand, is also growing its renewable energy use. Woodchuck is now harvesting the sun through a solar orchard in nearby Bridport, Vermont.More>>

ABSOLUT VODKA announces its highly anticipated limited edition bottle design, ABSOLUT MEXICO, available in the U.S. for the first time after its debut in Mexico last year.More>>

BACARDI announces its newest innovation is now available nationwide. BACARDI originally unveiled the latest addition to the brand's flavored rum lineup, BACARDI Pineapple Fusion, during NBA All-Star 2013 in February.More>>

Today, Sauza Tequila announces the launch of Sauza Sparkling Margarita, a refreshing new way to enjoy the authentic taste of a margarita with the unique addition of effervescent bubbles. More>>

Coca-Cola Park will be the first sports venue in the world to feature a brand new revolutionary “Urinal Gaming System”, allowing fans to interact with the world’s only truly hands-free urinal game controller, when the Lehigh Valley IronPigs open their 2013 season this April.More>>

Pernod Ricard USA announces the addition of Pike Creek Whisky to its leading portfolio of global whisky brands.More>>

Rémy Cointreau’s Mount Gay rum is set to launch a new Black Barrel extension to the U.S. market to celebrate the brand’s 310th anniversary.More>>

Heineken announces the U.S. debut of its premium Star Bottle packaging for Heineken and Heineken Light.More>>