Industry News
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Guinness to Attempt New World Record for Largest St. Patty's Day Celebration   February 22, 2012

On March 17, Guinness & Co. is teaming up with millions of legal-drinking-age people all around the world to celebrate St. Patrick's Day by attempting to set a new Guinness World Record (GWR) title for “The Largest St. Patrick’s Day Celebration.”More>>

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World's Greatest Margarita Features Tequila Avion   February 22, 2012

The Avion Tamarindo Margarita was recently crowned the World's Greatest Margarita at the Sixth Annual World Margarita Championship held in Tucson, Ariz. More>>

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Courvoisier Partners With Shaq Entertainment   February 22, 2012

Courvoisier, the cognac house of Beam Inc., has announced a new partnership with basketball superstar and entrepreneur Shaquille O’Neal’s entertainment and new media company, Shaq Entertainment.More>>

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Brewers Association Readies for Craft Beer Week   February 22, 2012

For the seventh consecutive year, the Brewers Association will recognize American Craft Beer Week (ACBW), a celebration of U.S. craft brewers across the country to be held May 14-20.More>>

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MarketWatch: 2011 U.S. Wine Exports, 90 Percent from California, Reach New Record of $1.4 Billion   February 21, 2012

From MarketWatch: U.S. wine exports, 90% from California, reached a new record of $1.39 billion in winery revenues in 2011, an increase of 21.7% compared to 2010. More>>

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Baltimore Sun: Baltimore Bartenders' Guild Prepares Inaugural Event   February 21, 2012

From The Baltimore Sun: For over a year, a group of local bartenders have been informally meeting as Baltimore's first guild for mixologists. More>>

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Wine Spectator: Beam's Skinnygirl Brand Enters Wine Market    February 21, 2012

From Wine Spectator: One of the biggest drinks industry success stories in 2011 expands to wine next month. Skinnygirl will introduce three low-calorie California wines priced at $15 each. More>>

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Winnipeg Free Press: Beer Maker Molson Coors Wants to Increase Sales of Core Brands in 2012   February 21, 2012

From the Winnipeg Free Press: Beer maker Molson Coors wants to increase sales of core brands like Coors Light and Molson Canadian to drive revenue growth during what it expects will be another challenging year.More>>

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Downtown Seattle: Nightclub Security Trained how to Diffuse Dangerous Situations   February 21, 2012

From Downtown Seattle: Recent police stats show violence is down in some of Seattle's nightclub neighborhoods. But past shootings, stabbings, and fights continue to give some clubs a bad rap. More>>

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Omaha.com: Pry-off Beer Caps Gain an Edge Over Twist-offs   February 21, 2012

From Omaha.com: As national beer sales drop and corporate beer companies lose ground to smaller craft breweries, pry-off caps are seeing a resurgence. Some beer aficionados say the twist-off is the industry's Sony Walkman — once revolutionary but now passé.More>>



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