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Diageo Airlift Provides Humanitarian Relief to Aid Haitian Earthquake Victims   January 15, 2010

An airlift by Diageo delivers 45,000 pounds of food and emergency supplies to Haitian communities. The Washington Redskins & Diageo will team up for second wave of relief.More>>

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Beer Institute Announces Passing of CEO Jeff Becker   January 8, 2010

Beer Institute CEO Jeff Becker died Thursday, Jan. 7 of cancer. The following is the statement released by the Beer Institute Board of Directors.More>>

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Fechtel Beverage and Heineken USA's Sober Driver Program Helps 15,000th Rider   January 7, 2010

Over 15,000 people in Jefferson City, MO are thanking the Sober Driver program, which provides free taxi rides home to adults after the consumption of alcohol beverages.More>>

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Heineken Leverages UEFA Sponsorship in On-premise Channel   December 21, 2009

Heineken's on-premise program combines social and digital media outreach, consumer sweepstakes and soccer-themed POS elements to engage consumers with the promotion and each other.More>>

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Owners of Beer Capitol Distributing – Lake Country Acquire W.O.W. Distributing Co.   December 9, 2009

Beer Capitol Distributing – Lake Country, a limited liability corporation owned by local business leader Aldo Madrigrano and Ronald Fowler, is acquiring W.O.W. Distributing Co., Inc.More>>

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National Restaurant Assn.: Local Wine and Beer, Culinary Cocktails and Artisan Liquor Among 2010 Trends   December 1, 2009

Survey of more than 1,800 American Culinary Federation member chefs reveals range of alcoholic beverages among top 20 menu trendsMore>>

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Reuters: AB InBev calls off sale of Beck's beer brand   November 30, 2009

Anheuser-Busch InBev has walked away from a planned sale of its German beer brand Beck's to U.S. buyout firm Bain Capital, a German magazine reported.More>>

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MillerCoors Launches Corporate Responsibility Web Site    November 18, 2009

www.GreatBeerGreatResponsibility is a consumer Web site designed to educate stakeholders and consumers on how MillerCoors is taking action and ways to “Be Great.”More>>

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Dos Equis' Most Interesting Show in the World Returns with 16-city Nationwide Tour   November 11, 2009

Upscale, Offbeat Variety Show is Inspired by Dos Equis' Iconic “The Most Interesting Man in the World” CampaignMore>>

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Heineken Sponsors DJ Tiesto Tour to Celebrate Album Release   November 4, 2009

Dutch Giants, Heineken and Tiësto combine to give fans in New York, Chicago and Los Angeles a great electronic music experience.More>>



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