Beer
News
Omaha.com: Pry-off Beer Caps Gain an Edge Over Twist-offs   February 21, 2012

From Omaha.com: As national beer sales drop and corporate beer companies lose ground to smaller craft breweries, pry-off caps are seeing a resurgence. Some beer aficionados say the twist-off is the industry's Sony Walkman — once revolutionary but now passé.More>>

News
Boston.com: 2 New Single Batch Beers from Sam Adams   February 16, 2012

From Boston.com: Samuel Adams has released two more beers in its Single Batch series: a black IPA called Dark Depths and a rauchbier called Cinder Bock.More>>

News
Washington Post: Heineken says 2011 Profit Fell 1.4% Despite Revenue Rise, Plans Cost Cuts   February 16, 2012

The Washington Post: Heineken NV, Europe’s largest brewer by sales, reported a fall in profits in 2011 due to rising costs, though a thirst for its beer in developing markets kept revenues buoyant. More>>

News
Reuters: World Beer Market 2011 Growth Picks up to 2.7%   February 9, 2012

From Reuters: Growth in the world beer market picked up to reach 2.7 percent in 2011 as growth continued to strengthen driven by emerging markets, and is predicted to grow at 2.5 percent this year, industry research group Plato Logic said on Wednesday. More>>

News
Brewers Association Announces 2012 Style Guidelines   February 8, 2012

The Brewers Association (BA) recently released its 2012 Beer Style Guidelines. Updated annually, the guidelines currently describe 140 styles of beer and are used in prestigious beer competitions.More>>

News
Heineken, James Bond Franchise Sign Global "Skyfall" Partnership   February 8, 2012

Heineken today announced that it has extended its 15-year partnership with the James Bond franchise. The company introduces a global marketing campaign to support the launch of the new film "Skyfall."More>>

Shock Top News
Shock Top Hops Up Portfolio with Wheat IPA   February 8, 2012

The newest full-time addition to the Shock Top family, Shock Top Wheat IPA is a unique hybrid style that brings the refreshment and smoothness of a wheat beer and marries it with the crisp, hoppy bitterness of an India Pale Ale (IPA).More>>

News
Gordon Biersch Rolls Out "Big Beer" Program   February 8, 2012

Dan Gordon, co-founder of Gordon Biersch Brewery announced today the launch of the company’s limited edition, 750 ml “big bottle” program for 2012.More>>

News
AdAge.com: What Anheuser-Busch's Super Bowl Advertising Means for Its Brands   February 8, 2012

From AdAge.com: Back when Budweiser sold 50 million(!) barrels of beer per year, the idea that a pretend beer like Coors Light, a relative blip on the radar screen back then, would one day outsell it would have sounded even more outrageous than the idea that someday there'd be flavored beer.More>>

News
L.A. Times: Beer Brewers Revise Playbooks to Win Back Lost Customers   February 6, 2012

From the Los Angeles Times: Beer sales have been on the decline in the U.S., with shipments dipping 1.4% last year to 210 million barrels, an eight-year low, according to trade publication Beer Marketer's Insights. More>>



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