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News
Coors Light Introduces New Two-Stage Cold Activation   May 2, 2011

Coors Light is debuting the latest in cold-activated technology: New Coors Light Two-Stage Activation bottles and cans, which make it easy to see when your Coors Light goes from cold to super cold.More>>

News
Taverns and Bars Celebrate “Tavern Month” This May   April 29, 2011

Tavern Month is a chance to raise awareness of the long-standing role of local bars and taverns in communities large and small across the United States.More>>

News
Heineken Sweepstakes Will Send Two Lucky Fans on All-Expense Paid Trip to Amsterdam   April 27, 2011

To celebrate the success of its "The Entrance" campaign, Heineken is offering two lucky fans an all-expenses-paid trip to Amsterdam.More>>

News
Heineken and the Tribeca Film Institute Partner in Support of American Latino Filmmakers   April 27, 2011

Heineken USA is expanding its longstanding partnership with the Tribeca Film Festival by establishing the Heineken Voces Grant in support of American Latino filmmakers. More>>

News
Corona Extra Launches New National Hispanic Campaign    April 27, 2011

Corona Extra announced a new national multimedia advertising campaign entitled “Refresca Como Somos” (“Refreshes How We Are”), designed to strengthen the brand’s relevance among Hispanics in the United States. More>>

News
French's Mustard Mixology Program Makes Menus Memorable   April 27, 2011

With the French's Mustard Mixology program, operators can become French's Mustard Mixologists simply by mixing French's Mustards with back-of-house ingredients.More>>

Malibu Cranberry-Cherry News
Malibu Cranberry-Cherry to Join the Malibu Flavor Portfolio   April 27, 2011

A consumer contest held this December had consumers choose Malibu's newest flavor. Malibu Cranberry-Cherry received the most votes, joining Malibu's portfolio. More>>

News
Heineken is Set to Rock this Summer with Exclusive Consumer VIP Experiences   April 19, 2011

Heineken’s retail and on-premise VIP Access program inspires adult consumers to discover, explore and share new experiences centered around music.More>>

News
Ruth’s Chris Partners with Penfolds Grange Across the United States   March 31, 2011

Ruth’s Chris is proud to be the exclusive partner to celebrate the U.S. release of the 2006 Penfolds Grange.More>>

News
Glenfiddich Rolls Out the "Cask of Dreams"   March 30, 2011

Glenfiddich announced the launch of Glenfiddich Cask of Dreams – a campaign designed to inspire people across the nation to pursue and achieve their dreams. More>>



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