Lucas Bols USA offers New York and Portland bargoers an opportunity to sample Bols Genever during Toast Back the Clocks, a Daylight Savings Time promotion.More>>

Espolón Tequila has teamed up with bartenders across the country to create Dia de los Muertos-inspired cocktails aptly named to celebrate this holiday with true spirit.More>>

During the Most Interesting Tricks promotions, costumed Dos Equis brand ambassadors will invite consumers to impress their friends by learning magic from Dos Equis’ bag of tricks.More>>

With tournaments for both Big Buck Hunter Pro and Big Buck Safari, the event will feature 64 players competing in each tournament for a total of more than $50,000 in prize money.More>>

TY KU is bringing back its tattoo model search, “Show Us Your Skin," for summer 2010. Anyone over 21 with a tattoo can submit images of their body artwork and compete to become the new “Skin” of the brand in a national advertising campaign.More>>

Heineken invites consumers to enjoy Heineken and Heineken Light through interactive music experiences for its 'Plug into Summer' on-premise initiative.More>>

St. Patrick’s Day promotion gives consumers shot at winning home in Enniscorthy, Ireland, birthplace of George Killian’s Irish RedMore>>

On Sunday, February 7th during the Super Bowl, every Hooters restaurant in the country will give away a Sharp Electronics 40" LCD High Definition TV to one lucky customer that night.More>>

The 2009 Denver Marathon runners compete for a year’s supply of beer; MGD awards one year to every male and female 64th place finisher in each of the 13 age categories.More>>