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Tailoring the Bar Experience February 22, 2012
Does your bar's staff know how to read your clientele? Understanding what your guests need and want is crucial to building repeat business, so give them the amazing experiences they long for.More>>
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Who Owns This Drink? February 21, 2012
When the debate about bartenders’ intellectual property — drink concepts and recipes, mainly — broke out, I admit to being completely without interest. But something that’s now in federal court should give everyone in the drink business pause.More>>
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Who is Determining Your Menu? February 15, 2012
Who is determining your menu? And who is deciding the fate of your ROI? Revamping a menu is a science! Why take a chance with your brand by not testing new items?More>>
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Cheaper, Better and More February 10, 2012
In challenging climates, the first instinct for many bar, nightclub and restaurant operators is to start looking for places to cut. Beware this temptation! More>>
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Cleanliness is Key February 8, 2012
Although it's important for patrons to be able to see and find your establishment, what happens when a customer walks through the door will make or break you.More>>
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Tips to Bolster Your Foursquare Presence February 6, 2012
With more than 10 million users, FourSquare may be the most-used social network, behind Facebook and Twitter. Therefore, you most likely serve guests who check in on FourSquare. Are you strategically engaging your customers?More>>
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How to Empower and Motivate Your Bartenders February 1, 2012
Even the best staff members sometimes fail to understand their own skill sets. Therefore, finding ways to inspire your bartenders is crucial!
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Bringing Your Kitchen Back to Basics January 25, 2012
Those of you lucky enough to have seen Season 1 of Spike TV’s “Bar Rescue” starring Nightclub & Bar Media Group President Jon Taffer know the show involves Taffer’s particular brand of bar science.More>>
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Drink Gimmickry and Other Bartender Tales January 24, 2012
If you can’t answer any question about your aged cocktails convincingly and with very good reasoning, then barreling or otherwise resting a drink is pure gimmickry. More>>
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From the Outside In January 18, 2012
The life of a traveling design consultant and renovation expert is not an easy one. During Season One of Spike TV’s “Bar Rescue,” I saw plenty of bars on hard times, and it was my responsibility to create some cost-effective, easily implemented and fast solutions that would turn the owners’...More>>
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