A popular trend hitting the market is Quick Response (QR) codes and Microsoft Tags. Though similar in function, there are differences in their capabilities; it’s important to thoroughly investigate the myriad options available to drive your bar or club marketing strategies. More>>

Drowning in spring recipes, Jack Robertiello wonders which came first: the ingredients or the bartender?More>>

There are unwritten conventions governing professional bar conduct. We know most of them intuitively, so why do so many bartenders consistently step on these seemingly straightforward rules? More>>

Everyone loves Top 10 lists, so what's wrong with naming the Top 10 female bartenders? Plus, check out what's coming from Grant Achatz's Aviary.More>>

After two toddlers were served alcohol at Applebee's and Olive Garden, operators should take the time to reevaluate their beverage policies.More>>

Do you have a mobile marketing plan? If not, you need one. Here are some quick tips to getting started and immersing yourself in the digital world. More>>

Three days, hundreds of sips and spits -- the Ultimate Spirits Challenge judging yields recommendations from the best palates in the business on what's worth consideration for placement on your backbar. More>>

The short story of one man, a hostage credit card and why understaffed bars lose money being cheap about staffing...More>>

With all the attention on Four Loko, Joos and other caffeinated alcohol beverages sold in retail stores, bar and club operators need to review their own responsible service practices. More>>

More than ever, the bartender's trade relies on books both old and new. A few recommended volumes as gift-giving season approaches... More>>