Profitable Promotions
Espresso Martini
Today’s Reason to Celebrate    February 27, 2013

It’s National Kahlua Day! And this popular, creamy Mexican liqueur has been enjoyed for decades.More>>

Margarita
It's National Margarita Day!    February 22, 2013

The Margarita still reigns supreme as the most popular mixed drink nationwide and today we celebrate its popularity with National Margarita Day! More>>

Hot n Creamy Sailor
Warm Up Today with Hot Buttered Rum Day!   January 17, 2013

Yes, today January 17th is Hot Buttered Rum Day! And a recent trip to Vail, CO, where the temperature hit breeze -12 degrees, reminded me that warmed alcohol beverages are particularly popular this time of year and quite tasty. More>>

February
Promotion Planning Guide Update - February   January 15, 2013

February is the shortest month of the year and in most parts of the country relatively cold; however that doesn’t mean that you need to slump into the mid-winter blues. Keep the momentum from the holidays going with help from our Promotional Planning Guide. More>>

Bar
Shake Things Up, For Goodness Sake!   January 3, 2013

There’s no room at the top for the complacent and uninspired. It’s all about stepping over the rut, not falling in it. So take our list, grab a stepladder, and start shaking things up.More>>

I Feel Fine
Doomsday? I Guess Not Yet. . . So Let's Have a Drink and Celebrate!   December 21, 2012

According to the Mayan Calendar, the end of the world is today December 21, 2012. However, as everyone knows by now, the apocalypse has been averted.More>>

Happy Holidays
Sprucing Up with Holiday Spirit    December 12, 2012

Whether adorned with strings of lights, Christmas trees, a Menorah, stockings, Santa and a sleigh, or boughs of holly, your bar is more inviting if you can get into the spirit of the holiday season at hand. Here are three helpful hints to get in the holiday spirit. More>>

Halloween
Haunting Halloween Helpful Hints   October 10, 2012

With exactly three week left to prepare for one of the biggest nights of the year — Halloween — you should already be thinking of ways to attract those ghouls and goblins to your bar. More>>

Perfect Manhatta
Bourbon Heritage Roundup   September 27, 2012

On August 2, 2007 the US Senate declared September National Bourbon Heritage Month. And this September there were plenty of places to learn and taste what is considered America’s “Native Spirit.”More>>

Emily Mayock
What’s the Mode Behind Your Message?   June 25, 2012

By interviewing 1,064 consumers as well as 425 restaurant owners and operators earlier this year the National Restaurant Association and LivingSocial set out to find out how your customers like their news from you?More>>



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