Few Americans know more about the tequila industry than David Grapshi, who has helped spearhead the category’s phenomenal growth in the United States. Grapshi thinks the traditional tequila-making trend is here to stay — here's why:More>>

The association of rum with relaxation and good times is rooted in two things: most rum is produced in warm climates and liquor companies often market their brands that way. But rum’s “vacation in a glass” reputation has evolved, with rum holding its place on menus year-round.More>>

The flood of seasonal menus is trickling in, as the promise of warming weather finally starts to bear fruit. From the West Coast to the East Coast, one of the hottest new cocktail service methods involves bottled cocktails — aged and carbonated!More>>

Michael Simon, in charge of the bar at Chicago's recently opened Acadia, merges culinary with classic and turns out drinks worth investigating. What does it take to craft a cutting-edge culinary-influenced cocktail menu in the Windy City today? Let's find out.More>>

DISCUS' Dr. Peter Cressy focused on accelerating recovery and overcoming obstacles in the beverage market at the 2012 NCB Show, Campari's cocktail competition kicks off and Diageo World Class premieres in the United States.More>>

Specialization can work wonders when developing a bar menu. To that end, there are three ways to set yourself and your menu apart: Go long on a spirit, reinvent an abandoned drinking style or simply stick to the seasons.More>>

A New York bartender now is serving his own gins in his new bar, The Shanty. It may be the dream scenario for many bartenders, but what does it actually take to make your own spirits and serve them in your bar? Let's ask Allen Katz.More>>

Blended concoctions are about the most advantageous and profitable type of drink you can market. When you consider that they’re usually lower in alcohol than most other types of mixed drinks, you’re left with the unmistakable conclusion that marketing blended drinks is good for business.More>>

There are far too many times when getting some sound advice would make all the difference in the world. Yet finding that person when you’re in need can be as challenging as the business situation you find yourself in. Enter Sean Finter. More>>

The NCB Show's Shake It Up! creative cocktail challenge names a winner, the Ultimate Spirits Challenge announces top spirits in 30 categories and Campari and the U.S. Bartenders' Guild team up for the first-ever Campari “Best Aperitivo” Cocktail Competition.More>>