Frankie’s Tiki Room now hosts a daily double feature movie screening starting at 4 a.m. that is free and open to the public, attracting late-night guests and increasing beverage sales.More>>

Billing itself as “Arizona’s Longest Happy Hour,” the 12.5-hour happy hour at The Sign of the Whale in Tempe, Ariz., certainly pleases patrons.More>>

To make your bar the place to be, you’ll also need to have plenty of cold beer, creative cocktails, good food and attractive deals to get the fans to come through your door and keep them in the house for all four quarters and beyond.More>>

With this installment, we’ll examine consumer feedback on what kind of promotions they find most informative and attractive.More>>

Beginning with the Capitals’ final game against the New York Rangers in the NHL Eastern Conference Quarterfinals, for every Capitals’ goal, each person at Darlington House got a free beer.More>>

Everyone loves a funny guy, and Will Ferrell’s character from the movie “Anchorman” certainly got some love and discussion at Taco Mac locations across Tennessee and Georgia this spring.More>>

To highlight some of the new beers at Boulder, Colo.'s Flagstaff House Restaurant, operators devised a beer dinner using the chef’s food and a local brewer’s beers.More>>

Shaw’s Crab House in Schaumburg, Ill., began enticing cash-strapped locals to visit between 3 and 6 p.m. daily to enjoy its Bar Bites Mermaid menu.More>>

At the Base Bar, the staff watches the close of the stock market each day and changes prices for three specialty items based on how many points the market rose or fell that day.More>>

Staff at the Base Bar watch the close of the stock market each day and sets the new price for three specialty items based on how many points the market rose or fell that day.More>>