A good beer program and a versatile selection of brews can enhance any bar's menu. But beer isn't just a commodity, it's a beverage that can differentiate your establishment from the competition. More>>

A brewery tour and beer school at Cleveland's renowned Great Lakes Brewery Company proves to be a learning experience and an unforgettable one as well.More>>

Pittsburgh brewpub Penn Brewery, where palates are stimulated by the nuanced tastes of housemade beers, is celebrating its 16th annual Microbrewers Fest, welcoming more than 25 home brewers to the outdoor festival.More>>

Hosting a promotion may look easy enough, but amateur mistakes in the planning process can hinder a bar or nightclub’s success. More>>

At The Hop & Vine in Portland, Ore., pairing liquor with beer makes the beer bar’s new promotion — the Kopstootje Happy Hour — unique. More>>

By giving your customers an experience that is exclusive to your establishment, you can turn visitors into regulars and turn your bar investments into profit. More>>

Jason Stone from MarkeTeam shows that a variety of beer-promotion ideas, such as customer education and staff-motivation techniques, can drive guest traffic, frequency and spending.More>>

Josh Loeb and Zoe Nathan, owners of Santa Monica's Rustic Canyon Wine Bar & Seasonal Kitchen, have their hands full. Each spring, their customers eagerly await Rustic’s Spring Beer Bash Dinner. More>>

What can be done with beer that hasn't been done already? The artful skill of beer mixing requires balancing the attributes of one brew with the characteristics of another.More>>

Winners of the VIBE Vista Awards were celebrated at the 2011 VIBE Conference in Las Vegas. Here, we share what makes the beer programs at Rock Bottom Restaurant and Brewery and Caesars Entertainment winners.More>>