American distillers handcrafting world-class vodkas using artisan techniques and micro-distilling technology is fascinating. But their zeal and passion seem linked to the allure of creating spirits that flirt perilously close to perfection. More>>

The flavor landscape in vodka is constantly changing. Identifying and aligning your drink menu with the flavors that have staying power while also capitalizing on the flavor of the moment is a challenge for all bar and restaurant operators. More>>

The ongoing cocktail boom has sparked the release of increasing numbers of flavored vodkas onto American backbars. In the event you missed the fanfare over their initial releases, here’s a brief recap of the best and the brightest new flavored vodkas. More>>

While still popularly served at brunch, the Bloody Mary has garnered a broader audience and often is seen at happy hours as an ideal pre-dinner cocktail. Check out these tips to a drink that's more like a meal with an attitude than a thirst quencher!More>>

Celebrate National Vodka Day on Oct. 4 by featuring the clear spirit in innovative cocktails that show off the versatile and nuanced spirit.More>>

Products news from spirit & beverage companies including Stolichnaya Chocolat Razberi Vodka, Hiram Walker Caramel Apple Liqueur, Finlandia Raspberry and Redberry Vodkas, Bacardi OakHeart and High Liquors Premium Spirits. More>>

Product & Promotion News From:ABSOLUT Orient Apple, Jim Beam Devil’s Cut Bourbon, Purus Organic Wheat Vodka, Courvoisier Rosé, Jack Daniel’s Old No. 7 Bottle Redesign, Cruzan Strawberry and Malibu Cranberry-Cherry.More>>

To grow your cocktail repertoire, add a few signature vodka recipes to the menu, and your guests won’t be able to do anything but order another. More>>

Flavored vodkas enthrall consumers and practitioners alike. Maturing in quality, increasing numbers of artisanal, small-batch vodkas are making their way onto American backbars, along with a few surprises.More>>

Make this year's Fourth of July a truly jubilant celebration by creating American-inspired cocktails for your imbibing (and patriotic) guests.More>>