Profitable Promotions
Article
Recession-Busting Bar Menu   May 1, 2009

Shaw’s Crab House in Schaumburg, Ill., began enticing cash-strapped locals to visit between 3 and 6 p.m. daily to enjoy its Bar Bites Mermaid menu.More>>

Article
Tracking the Market   May 1, 2009

At the Base Bar, the staff watches the close of the stock market each day and changes prices for three specialty items based on how many points the market rose or fell that day.More>>

Article
Glasses and Revenues Raised   May 1, 2009

Salud in Tucson, Ariz., stocks 115 types of tequila, and each day at 5:30 p.m., rain or shine, people gather to end the workday and propose a free, traditional tequila toast.More>>

Article
PROFITABLE PROMOTIONS | Tracking the Market    April 29, 2009

Staff at the Base Bar watch the close of the stock market each day and sets the new price for three specialty items based on how many points the market rose or fell that day.More>>

Article
Little Black Dresses and Big Green Profits   April 1, 2009

At Shrine at the MGM Grand at Foxwoods, twice a year there's the Little Black Dress (LBD) Party, at which women wear their little black dresses, and men dress in black as well.More>>

Article
Bridal Wave   April 1, 2009

Hub 51 found an extra revenue boost this year by placing a bridal event in the restaurant/lounge on Sunday, February 15, to round out the Valentine weekend.More>>

Questex Article
Club pulse: Luster. Texture. Color. Bold. Polished. Urbane.   March 6, 2009

I had the pleasure recently of attending the Ohio Design Center Market Day in Cleveland.More>>

Article
Club pulse: Luster. Texture. Color. Bold. Polished. Urbane.   March 2, 2009

I had the pleasure recently of attending the Ohio Design Center Market Day in Cleveland.More>>

Article
Spiking Sake Sales   March 1, 2009

The Sushi & Sake Sessions promotion at Loews Las Vegas Resort promotion was born from its kids’ sushi school.More>>

Article
Listen Local, Drink Local   March 1, 2009

Digestif in Scottsdale, Ariz., keeps music-loving guests after dinner by adding live music that fits with the concept.More>>



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