Profitable Promotions
Article
Capitalizing on a True Trend   August 5, 2009

The operators of Scorpion Bar were looking to create an edgy but friendly rock ’n’ roll haven, complete with 100 tequilas, great live and DJ format music and a serious pull for industry-employed locals.More>>

Casa Noble Tequila Article
Taste of Tuesday in 2009   August 5, 2009

Starting at 6 p.m. every Tuesday, tasting-sized appetizers range from $5 to $10 to a $20 platter, and a cocktail of the evening is available.More>>

blank Article
Free Rounds for Caps Fans   August 5, 2009

Beginning with the Capitals’ final game against the New York Rangers in the NHL Eastern Conference Quarterfinals, for every Capitals’ goal, each person at Darlington House got a free beer.More>>

Pants Flyer Article
Pants-less Profits   August 5, 2009

Guests had two options for the pants-less soiree: They could either pay $30 to come in fully clothed, or they could check their pants at the door and the night was free.More>>

Info Is Power Article
Information is Power: Part 2   July 23, 2009

Patrons are influenced by the nightclub operator through product promotions, house specialties, staff recommendations, table tents and other promotional point-of-sale.More>>

Breaking Records Article
Breaking Records … and a Few Bottles   July 22, 2009

Raph set out to break the record for “most cocktails prepared in 60 minutes” for Guinness World Records on April 16.More>>

Country Meets Urban Article
Country Meets Urban   July 15, 2009

Collaborating with a DJ in Houston, David Taylor creates an urban/country hybrid of music, mixing the words from country songwriter legends with hip-hop and rap instrumentals.More>>

Taco Mac Article
Toasting Taco Mac   July 8, 2009

Everyone loves a funny guy, and Will Ferrell’s character from the movie “Anchorman” certainly got some love and discussion at Taco Mac locations across Tennessee and Georgia this spring.More>>

Bottles & Boots Article
Country Meets Urban   July 6, 2009

Collaborating with a DJ in Houston, David Taylor creates an urban/country hybrid of music, mixing the words from country songwriter legends with hip-hop and rap instrumentals.More>>

Red Square Article
Kai-Inspired Competition   July 6, 2009

At Red Square, located in Mandalay Bay Resort and Casino in Las Vegas, the menu features 30 cocktails and vodkas from around the globe. One vodka that sells particularly well in cocktails is Kai, made in Vietnam.More>>



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