Profitable Promotions
Candy Article
Get in the Mood for Love   January 19, 2011

Make your bar or club the go-to place for Valentine's Day with these helpful hits on creating a successful promotion. More>>

Mardi Gras beads Article
Lei-ng the Groundwork   January 12, 2011

Guests will enjoy this fun and easy promotion that will have them collecting leis or beads throughout the night. The person who receives the most, wins a prize.More>>

iPhone Article
Social Media in 2011   January 10, 2011

From Facebook to QR codes to personalized messaging, next level social media can drive drink sales on-premise. More>>

BullsEye Bar Article
Black Angus Steakhouse Hits A BullsEye with New Concept   January 10, 2011

Black Angus Steakhouse introduces its BullsEye Bar concept — a more laid back sports bar within the Black Angus restaurant. CEO and President Merry Taylor talks to VIBE about it.More>>

Football Article
Super Bowl Promo Planning   January 5, 2011

The Super Bowl is one of the "mother of all" sports events, and should be one of the biggest nights at your bar. Here's what you should be doing now for a successful Super Bowl party on Feb. 6.More>>

League dart and pool events Article
Bar Sports Leagues Get People in the Door   December 21, 2010

If you have pool tables or dartboards you know the benefits of attracting leagues into your bar. But have you ever considered having a one-night only tournament for non-league players?More>>

The Franklin Extra Credit Article
The Franklin in Philadelphia Cashes in on Cocktail Journey    December 21, 2010

Making your bar stand out among the happy hour crowd isn't easy. That's why The Franklin Mortgage & Investment Co. in Philadelphia decided to turn the happy hour concept on its head with its Extra Credit supplementary menu -- a bar menu that offers an educational cocktail journey any time of day. More>>

Holiday Cocktail Article
Holiday Parties for Hospitality Industry Pros   December 15, 2010

The holidays are a crazy time for those in the hospitality industry, so how about throwing a holiday party for those in the business, showing them that they’re appreciated? More>>

Rams Head Restaurants Article
Fun Holiday Parties and Event Promotions   December 15, 2010

When it comes to throwing an event during the most wonderful time of the year, anything goes. But in case you need some ideas, check out what these bars and clubs are doing to celebrate the holidays and ring in the New Year. More>>

On The Border Article
On the Border and Hotel California Tequila Partnership Yields Results   December 13, 2010

Enlisting a new brand for a promotional campaign is risky, but that didn't deter On The Border from engaging Hotel California Tequila for its successful Baja Margarita program. More>>



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