Profitable Promotions
Raven Lounge Article
The Paper Trail   May 25, 2011

To most people, Rock, Paper, Scissors is a game of chance rather than one of skill, yet at Raven Lounge in Philadelphia, patrons forgo mathematical probability to participate in the bar’s weekly Rock, Paper, Scissors tournament.More>>

Microphone Article
The Sing Off   May 25, 2011

Karaoke nights still are a popular money-making promotion. They also are easy to put together. Bars and clubs throughout the country hold these events regularly, drawing in crowds of loyal participants. More>>

Applebee's Article
Chain Beverage Buzz: May 16, 2011   May 16, 2011

T.G.I. Friday's beer-inspired menu, Applebee's Girls' Night Out promo, Shula's Bar & Grill opens at Miami International Airport, new hires and promotions at Rémy Cointreau, Purity Vodka, Republic National Distributing Company, Patrón Spirits International and more. More>>

The Nutty Irishman Article
Country Strong   May 11, 2011

At The Nutty Irishman’s Bay Shore, N.Y., location, you generally don’t see a country band, line dancing or guests dressed in cowboy boots; yet, every Wednesday the Irish pub goes country. More>>

Beer Article
Beer Drinks: Tapping a New Profit Source   May 10, 2011

What can be done with beer that hasn't been done already? The artful skill of beer mixing requires balancing the attributes of one brew with the characteristics of another.More>>

Excalibur Article
Holy Matrimony   May 4, 2011

With its "One Last Fling" promotion, Excalibur nightclub in Chicago celebrates the last single days of brides-to-be every Saturday.More>>

Jefrey Yarbrough Article
Finders Keepers    May 4, 2011

By hiring a public relations firm, you will be able to focus your time and energy on creating a well-oiled, profitable machine while your publicist can get your message to the right audience. More>>

Rum Runners Article
Global Positioning   May 2, 2011

At the “Whiskeys of the World” tasting at Rum Runners in Lansing, Mich., guests experienced the differences among U.S., Scotch, Irish, Canadian and Japanese whiskeys. More>>

Article
Hitting a High Note   May 2, 2011

When the International Blues Challenge (IBC) lands on Beale Street in Memphis, local blues bars hustle to make the most of the crowd. More>>

Bar Charlotte Article
Lettin’ It All Hang Out   May 2, 2011

BAR Charlotte in Charlotte, N.C., hosts a few crazy events, including its Rockin’ the Beer Gut Night promotion.More>>



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