The Irish holiday attracts revelers of all types, and McGinty’s Public House in Silver Spring, Maryland, is capitalizing on all demographics with their St. Patty’s Day party.More>>

With March comes March Madness, the highly publicized NCAA Tournament, and the exceedingly anticipated holiday St. Patrick’s Day. Is your promotions planning well under way?More>>

Making a venue's brand stand out isn't easy, but a few strategic steps and smart marketing initiatives can help any bar and nightclub owner create a brand that works for the consumer.More>>

Valentine’s Day is not just a holiday for the star-crossed lovers. There are just as many people out there looking for others to commiserate with on the state of their love life.More>>

Chicago’s Carnivale is celebrating Fat Tuesday by pulling out all the stops with beads, masks, stilt walkers and letting the vibe of the restaurant to speak for itself. More>>

Valentine’s Day is the perfect time to experiment with fun and flirty drink creations that test the limits of your guests’ palates. Whether your customers are single or committed anyone can fall head over heels for a new cocktail. Here are some of our top picks.More>>

For bar owners, prepping for the NCAA March Madness tournament takes ingenuity and time commitment, according to Helen Wood of Tavern Hospitality Group.More>>

If you can’t snag one of the prized tickets to Super Bowl XLVII there are plenty of places to catch all the action. Thousands of bars across the nation will have their large-screen TVs tuned into to see who takes home the coveted title of The Best NFL Team in the country. More>>

Owners and operators fall victim to promotion blunders all the time, but organizing a promo calendar and focusing on high-value guests can turn those mistakes into profits.More>>

It’s not just the traditional cocktails that hearten the flavors of this spirit, therefore having a few creative cocktails on your menu can make the blandest winter nights lively. More>>