Profitable Promotions
Lola's Martini Article
Giving Back One Martini at a Time   December 5, 2012

As the holiday season approaches, it's important to give back. At Lola's in West Hollywood that means donating 100% of the proceeds from their holiday Martinis to two deserving charities.More>>

Present Article
Holiday Wrapping Party Provides Profits   December 5, 2012

At Wickets Bar and Grill, the holidays are something to celebrate. However, even small gestures like a complimentary gift-wrapping service carries with it pervasive holiday cheer.More>>

Cocktail Article
5 Tips for Seeking Out Hot Beverage Trends   December 5, 2012

As the year starts to come to an end, owners should be turning stale drink menus into something exciting. One way to do that is to evaluate past drink promotions, says David Pennachetti of Wine Guru Services LLC.More>>

Monkey Business Punch Article
Holiday Cheers!   December 5, 2012

As the holidays approach, it’s the perfect time to bring the holiday spirit into your establishment with some heartwarming spirits. More>>

Mirrorball Article
Keeping an Eye on the Mirrorball   November 29, 2012

Mirrorball analyzes and understands trends in nightlife as well as the culture nightlife operators bring to their clients. Although Michael Blatter left the industry years ago he has run a parallel course.More>>

Movember Article
Getting a Handle on Movember   November 21, 2012

If you’re the premier mustache bar in Austin, taking part in Movember is a no-brainer, which is why HandleBar in Austin, Texas, is filling its calendar with mustache-centric promos all month long. More>>

Julia Herz Article
5 Tips for Brewing a Successful Beer Program   November 21, 2012

A good beer program and a versatile selection of brews can enhance any bar's menu. But beer isn't just a commodity, it's a beverage that can differentiate your establishment from the competition. More>>

Luxbar Article
Sweet Seasonal Sippers at Luxbar   November 21, 2012

Luxbar in Chicago found success by focusing on seasonality with its cocktail menu, as well as reducing quantity, focusing on quality and paying special attention to local ingredients. More>>

Hot Caramel Buttered Rum Article
A Winter's Cocktail   November 21, 2012

As the weather changes, your guests will be looking for something that will warm them up through the cold months, so change up your cocktail menu with some great winter libations. More>>

The Empire Rooftop Article
Black Wednesday in the Big Apple   November 7, 2012

The Rooftop at The Empire Hotel doesn't normally host Wednesday night parties, but Black Wednesday means an influx of partiers, looking for a place to start their pre-Thanksgiving Day festivities.More>>



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