With the Big Game only a few weeks away, Chris Picone, beverage director for Caesars Entertainment, talks with us about what it takes to create a sports promotion that will give guests myriad reasons to come to your establishment for Super Bowl Sunday and beyond.More>>

The Soiled Dove in Denver, Colo., takes Super Bowl viewing to a whole new level by hosting its annual Super Bowl party at its live entertainment venue to much fanfare and anticipation of avid football fans.More>>

At Bull & Bear bar in Chicago, sports matter, and with the Super Bowl only weeks away, the sports bar is gearing up for one of the biggest days of the year with good food, good drinks and good company.More>>

The winter season is dubbed the most wonderful time of the year, and the staff at Bibiana in Washington, D.C., is making things just a little more joyous this December with its 25 days of cocktails promotion.More>>

Once the the new year starts, so does the dreaded January lull. In fact, operations at bars and clubs often come to a grinding halt after building momentum for the past few months. But January is the perfect transitional time for owners to gear up for the year ahead.More>>

New Year's Eve is one of the most anticipated — and profitable — holidays. A good operator won't miss out on throwing a great party to ring in 2012. For some inspiration, check out these can't-miss New Year's Eve celebrations.More>>

For bar, nightclub and restaurant operators the weeks right after New Year’s Eve can be among the slowest of the year. Start planning now to present a program of strong promotions in January and keep the creativity flowing throughout the year!More>>

To help you navigate the fast pace of change and embrace the next big things of 2012, we offer our annual Nightclub & Bar Trends report.More>>

With an unpredictable economy, many independent bars and clubs are struggling to stay afloat. Local co-op marketing events that involve venues in one area create an incentive for patrons to try new places, rewarding bars and clubs with higher traffic and profits. More>>

On any given night at Departure Restaurant + Lounge, located on the top floor of the Nines Hotel in Portland, Ore., you might find jetsetters mingling with locals. However, this fall the restaurant targeted a decidedly svelte and athletic clientele.More>>