At The Nutty Irishman’s Bay Shore, N.Y., location, you generally don’t see a country band, line dancing or guests dressed in cowboy boots; yet, every Wednesday the Irish pub goes country. More>>

With its "One Last Fling" promotion, Excalibur nightclub in Chicago celebrates the last single days of brides-to-be every Saturday.More>>

At the “Whiskeys of the World” tasting at Rum Runners in Lansing, Mich., guests experienced the differences among U.S., Scotch, Irish, Canadian and Japanese whiskeys. More>>

When the International Blues Challenge (IBC) lands on Beale Street in Memphis, local blues bars hustle to make the most of the crowd. More>>

BAR Charlotte in Charlotte, N.C., hosts a few crazy events, including its Rockin’ the Beer Gut Night promotion.More>>

J. Black’s Feel Good Lounge in Dallas partners with VeeV Spirits LLC for an environmentally friendly promotion.More>>

For Nick Fosberg, owner of Casey's Pub in Rockford, Ill., holding charity events not only helps others but also drives new customers to his bar. More>>

With summer right around the corner, get your outdoor patio ready by promoting cook-off events, which will bring attention to local vendors as well as your bar or club.More>>

When it comes to celebrating Cinco de Mayo, Americans know how to do it right. From signature Margaritas to mariachi bands and all-you-can-eat contests, here are some of our favorite promotions.More>>

The Melting Pot gives its patrons a world-class adventure without ever stamping their passports with its Big Night Out promotion. More>>