Faith & Whiskey capitalizes on that fact every Sunday with live country cover bands and drink specials geared toward country-music-loving clients.More>>

Happy hour is becoming more popular, and operators who step up with something interesting stand to benefit. If you haven’t revised your happy hour program recently, consider these steps.More>>

Seven days a week throughout the season, the bars at W Minneapolis — The Foshay will offer select cocktails and bar food priced at $5 each from 5 to 7 p.m.More>>

Billing itself as “Arizona’s Longest Happy Hour,” the 12.5-hour happy hour at The Sign of the Whale in Tempe, Ariz., certainly pleases patrons.More>>

Every Saturday from 6 - 9 p.m., the Sierra Gold taverns in Las Vegas host “Ladies Night at Sierra Gold” where they give away Swarovski crystal necklaces and Gold’s Gym memberships.More>>

Chefs at Spur Gastropub develop a happy hour testing menu, and comment cards are given to each guest who orders off the trial menu to see if the items should become permanent.More>>

Aidan Demarest of LA's The Edison developed a 35-cent Depression-era cocktail happy hour on Thursday nights and a soup kitchen happy hour on Fridays.More>>

Shaw’s Crab House in Schaumburg, Ill., began enticing cash-strapped locals to visit between 3 and 6 p.m. daily to enjoy its Bar Bites Mermaid menu.More>>

Staff at the Base Bar watch the close of the stock market each day and sets the new price for three specialty items based on how many points the market rose or fell that day.More>>