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Drink Promos
The Franklin Extra Credit Article
The Franklin in Philadelphia Cashes in on Cocktail Journey    December 21, 2010

Making your bar stand out among the happy hour crowd isn't easy. That's why The Franklin Mortgage & Investment Co. in Philadelphia decided to turn the happy hour concept on its head with its Extra Credit supplementary menu -- a bar menu that offers an educational cocktail journey any time of day. More>>

On The Border Article
On the Border and Hotel California Tequila Partnership Yields Results   December 13, 2010

Enlisting a new brand for a promotional campaign is risky, but that didn't deter On The Border from engaging Hotel California Tequila for its successful Baja Margarita program. More>>

Article
Is It Snowing in Here?   December 8, 2010

Uncle Fatty’s Rum Resort, located in Chicago, has a tropical theme that spreads to the menu. But this winter, things are about to get cold inside the bar. More>>

Rhumbar Article
Think Pink   December 8, 2010

Rhumbar seems to have Monday nights cornered, becoming a haven for locals and tiki-loving tourists who appreciate a great promotion and a well-crafted cocktail. More>>

Corkbar Article
Testing the Market   December 8, 2010

Management at Corkbar in Los Angeles is enticing customers’ palates with a savvy food promotion that also makes their California wines more affordable. More>>

Crowded bar Article
Successful Tastings Take Planning   November 17, 2010

Hand-selling is one of the most effective ways to get a product off the backbar and over to your guests — that’s where well-planned, marketing promotions come into play.More>>

Hard Rock Cafe Article
It’s Pinktober Time at Hard Rock   October 18, 2010

While it may have a tough rocker image, Hard Rock has a soft side, and is one casual dining company that’s made a name for itself promoting and supporting National Breast Cancer Awareness Month. More>>

Bella32 uniforms Article
Promotions and Black Dresses Drive Traffic in Texas   October 14, 2010

In this economy, specials may be key to keeping business on the rise, so that's what Pure Ultra Lounge is trying. Plus, Bella32 opens in Addison, Texas, complete with servers in LBDs.More>>

Lillie Q Bloody Mary Article
Moonshine on the Menu   October 11, 2010

To connect the Lillie’s Q menu with an emerging trend, guests can have a bit of moonshine to accompany the down-home, piled-high BBQ.More>>

Think Pink Article
Think Pink in October: Promos for a Good Cause   October 6, 2010

October is National Breast Cancer Awareness Month, and your restaurant, bar or nightclub can benefit both itself and this important cause with a few quick changes to the menu. More>>



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