Profitable Promotions
Utilizing Social Data in Your Marketing and Promotions Strategies Article
Increase Your Social IQ   October 28, 2014

Guests are increasingly turning to social media therefore it’s pertinent to explore the use of social data in your marketing and promotions strategies to help analyze beverage trends, identify loyalty drivers, and attract more guests to your establishments.More>>

Halloween Bar Promotions 2014 Article
Halloween Promotions That Will Leave a Haunting Impression   October 28, 2014

Hosting promotions that will leave a haunting impression on your ghoulish guests is imperative to make the holiday a success! More>>

Halloween Cocktail Recipes Article
2014 Recipe File: Halloween Cocktails to Spellbind Your Guests   October 21, 2014

Here we have provided you with a list of hair-raising cocktails that will spellbind your customers into a festive trance filled with libations and fun.More>>

Put Your Bar in a Position to Produce Effective Promotions Article
Positioned to Produce Effective Promotions    October 13, 2014

To be in a position to produce effective promotions for your bar or nightclub you must first take the following four steps.More>>

Promotional Planning Guide – November 2014 Article
Promotional Planning Guide – November 2014   October 13, 2014

We all know Black Wednesday is the bar business’ largest revenue generating promotion in November but there are other special days throughout this month to capitalize on.More>>

Host a Spooktacular Promotion this Halloween Article
Host a Spooktacular Promotion   October 7, 2014

If a venue is not prepared with spooktacular promotions on Halloween weekend they’ll miss out on a significant amount of revenue.More>>

2014 Recipe File Breast Cancer Awareness Cocktails Article
2014 Recipe File: Pink for Breast Cancer Awareness Month   October 3, 2014

Help raise awareness for Breast Cancer Awareness Month at your bar by serving pink cocktails to your customers. More>>

Creating Demand for Your Grand Opening Article
Creating Demand for Your Grand Opening   September 30, 2014

You can't wait to fling open the doors and share your vision with – well, with whom? Don’t sharpen those oversized ribbon-cutting shears just yet…More>>

Adult Beverage Promotions in Chain Restaurants Article
Promotions Up, Profits Down?    September 29, 2014

Competition for on-premise occasions is heating up and operators are touting drink specials to drive traffic and sales.More>>

PR Strategies to Get Noticed and Enhance Customer Satisfaction Article
PR Strategies to Get Noticed   September 23, 2014

Small business bar owners are all looking for strategies that build their brands without taking a huge bite out of the bottom line and public relations efforts are an effective and cost-efficient element to any company’s marketing plan. More>>



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