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Profitable Promotions
How to Promote a Successful LTO Article
How to Promote a Successful LTO    February 24, 2015

Limited time offers, known as LTOs are the quick hit promotions that most bars utilize to drive traffic and incremental sales. Here are 5 key elements of successful LTOs. More>>

Happy Hour Article
Late-Night & Happy Hour: Food’s the Draw   February 17, 2015

Several chains are capitalizing on patrons’ food-and-drink desires during non-meal periods and it looks like food trumps drinks as the top driver for both happy hour and late-night occasions at restaurants and bars.More>>

2015 Recipe File: Valentine's Day Cocktails Article
2015 Recipe File: Valentine's Day Cocktails   February 10, 2015

Give your customers a little more than flimsy heart decorations this Valentine's Day. Here we’ve provided our list of festive handcrafted holiday cocktails that guests will fall deeply in love with!More>>

Anti-Valentine's Day Party Article
Black Hearts and Single Shots   February 2, 2015

Instead of welcoming love-struck couples, a New York bar is making February 14th a singles night, inviting in those who are not looking for love.More>>

Super Bowl Party Ideas Article
10 Ways to Create an Unforgettable Super Bowl Party    January 27, 2015

Super Bowl Sunday provides a challenge for most sports bars owners and operators. How can you step up your game and provide and unforgettable experience that draws in customers? More>>

Super Bowl XLIX Cocktails Article
2015 Recipe File: Super Bowl XLIX Cocktails   January 26, 2015

A great American sport will once again gather people together for great commercials, hefty appetizers and festive drinks! That’s right, Super Bowl Sunday is approaching!More>>

Profitable Bar Promotions Article
Let The Slow Times Roll!   January 20, 2015

Every bar and nightclub has its busy times though unfortunately slower business hours or nights come along with them. But a slow night doesn’t have to stay that way. More>>

Themed Nightclub Party Article
Nightclub Themes Done Right   January 20, 2015

With a keen eye on pop-culture and a creative flair, themed events don't have to revolve around obvious dates on everyone's calendar. There are home run opportunities to take advantage of.More>>

Nightclub Promoting Done Right Article
5 Details Promoters Should Consider    January 13, 2015

If you can’t create a sense of excitement or buzz, your promotion is as good as dead. Here are some steps promoters can take to create a legitimate following and successful business.More>>

Ways to Increase Revenue in 2015 Through Marketing Article
3 Ways to Increase Revenue in 2015 Through Marketing   January 13, 2015

We asked several venues what they’re looking to improve on in 2015, and many great answers tumbled through. But one common and surprising theme was to improve marketing efforts.More>>



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