From Social Marketing to Reputation: Winning Strategies for Your Local Business
As a nightclub or bar owner, we live in a review-driven world. An unhappy customer leaving a review on Yelp, Google, or TripAdvisor may have more clout than a guidebook, magazine, or newspaper. More than 70% of customers consult online reviews and take them very seriously. They want to know what your previous customers think about your service, drinks, atmosphere, music selection, etc. It has never been more important to have a winning online reputation that will drive more customers through your doors. Of course, customers can also write new reviews about your service and cocktails on your social media platforms.
As social media continues to grow it plays an even larger role in how customers are discovering and interacting with businesses. Monitoring your nightclub or bar on these networks is a must. It’s also becoming increasingly important to regularly produce high quality content in order to be found online. Seven out of the top eight factors for showing up in an organic online search rely on social media indicators (likes, shares, fan base, etc). By learning best practices, you can improve customer acquisition, increase revenue and drive customer satisfaction.
At Main Street Hub, we understand that most nightclub and bar owners simply don’t have the time to learn these strategies or the resources to effectively manage their online presence. That’s why we combine one-of-a-kind technology, data-driven expertise, and an experienced team to deliver powerful results for our customers. It’s like having your own team of marketing experts at a fraction of the cost. We are proud to work with more than 6,500 customers in all 50 states.
Since launching in 2010, we have published more than 4 million posts and responses for our customers on social media, customer review websites, email newsletters, and mobile. We are industry-leading experts on what drives results for each business we proudly serve. So, please join me during the 2016 Nightclub & Bar Convention and Trade Show in Las Vegas to cover tips and strategies for creating a winning online reputation and social media presence that will drive more customers through your doors! Enter code SAVE30BARNEWS when you register to receive a $30 discount on your conference pass. I will be presenting the following breakout sessions: