September 1, 2010


Profitable Promotion: Wines By the Glass
by Alissa Ponchione
It’s no easy task getting your guests out of their wine comfort zones, which is exactly why wine-by-the-glass promotions are critical to your business: Patrons try varietals they normally wouldn’t purchase.

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Drink Recipes: Catch the Native Spirit
by Emily Hanna Mayock
In 2007, September officially became National Bourbon Heritage Month, offering the perfect time for bars around the country to celebrate Kentucky’s whiskey.

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At Issue: Industry Campaign on Ignition Interlock
by Donna Hood Crecca
Twelve states now mandate ignition interlocks for all drunk driving offenders, regardless of the number of previous offenses or BAC level.

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Industry News
TouchTunes Interactive Networks Taps Steven Brecher As Chief Operating Officer 

Steven Brecher, the former Diageo PLC executive, will help lead efforts to grow TouchTunes’ expanding portfolio. Brecher will report directly to Charles Goldstuck, president and CEO.

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Registration Available Now for NBWA’s 73rd Annual Convention October 3-6 in Chicago 

NBWA will offer a dynamic program packed with speakers, 20 educational seminars and the return of the Product Demonstration Showcase filled with products and services to assist distributors.

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Kold-Draft Adds Five Top Manufacturing Personnel 

Kold-Draft welcomes five new members to its manufacturing team: Lora Cortina, Donald I. Higgins Jr., Jon Rodgers, Mark H. Fischer and Ricardo Nieves.

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New Products


Sugar Free Energy Drink, Flavored Vodka and Handcrafted Furniture 
by Nightclub and Bar
Information on the following products: Sugar Free Roaring Lion, UV Sweet Green Tea Vodka, Lloyd Loom Collection.

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