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August 19 2014 In this issue:
16 Tips to Prevent Alcohol Theft
An LGBT Promo for Every Day of the Week
The Best New Tequilas You May Not Have Heard of...Yet
Jason Scoppa Opens The Sayers Club at SLS Las Vegas
Product Snapshot: Increasing Your Bottom Line
Wild Turkey's Jimmy Russell Makes it 60
Wine Trend Tidbits
2014 Recipe File: Non-Alcohol Mocktails
16 Tips to Prevent Alcohol Theft 
According to the National Restaurant Association, internal employee theft is responsible for 75 percent of inventory shortages and is an $11 billion problem in the U.S...
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An LGBT Promo for Every Day of the Week 
Venues promoting LGBT promotions successfully are finding that expanding their appeal increases traffic and sales, thus helping them boost business...
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The Best New Tequilas You May Not Have Heard of...Yet 
The past year or so has seen the introduction of a bevy of new brands. We've culled through the lot and selected our 12 favorites, each a triumph of style and craftsmanship...
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Jason Scoppa Opens The Sayers Club at SLS Las Vegas 
The Sayers Club, one of Hollywood's most beloved music venues, is opening its doors at SLS Las Vegas with Swedish pop star Trove Lo and other live performances...
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Product Snapshot: Increasing Your Bottom Line  
We have taken the guess work out of searching endlessly for that new product that will help your bottom line profits soar...
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Wild Turkey's Jimmy Russell Makes it 60 
Sixty years is a long time to be making whiskey, but the iconic Jimmy Russell has been keeping Wild Turkey on the path of righteousness long enough to see American...
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Wine Trend Tidbits 
Rather than inundating your staff with wine information – expertise in which can take several years to achieve – Maia Gosselin suggests teaching them simple fun facts...
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2014 Recipe File: Non-Alcohol Mocktails 
The reality of the industry is that not everyone drinks alcohol; however, these customers still want to enjoy the sweet pleasures of a tasty mocktail...
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