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August 03 2015 In this issue:
VIBE Conference Keynote Announced
InterContinental's Award Winning Promotion
Craft Beer Keeps Climbing
Wine: Path to Purchase
Chain Beverage Buzz
VIBE Conference Keynote Announced  
We are excited to announce that Howard Putnam former CEO of Southwest Airlines and Braniff will be on hand at the 2016 event to provide his knowledge and experience...
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InterContinental's Award Winning Promotion 
When Coca-Cola and Riedel Glassware joined forces with the InterContinental Hotel for a promotion, the hotel created a VIBE Vista Award-winning promotion with international...
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Craft Beer Keeps Climbing  
The mid-year report from the trade association for American craft brewers reported once again that more brewers are making and selling more beer, while the leading brewer...
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Wine: Path to Purchase 
Competition for wine sales in restaurants and bars is fierce as myriad brands vie for menu space and consumer attention. But when do consumers decide to order wine...
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Chain Beverage Buzz 
News Brief: The latest news for the chain beverage professional, including information on tea and whiskey cocktails, tequila, pairings and more...
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